[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

October 2018

Martech Mashup: MS Excel gets AI Upgrades

Microsoft has announced a few enhancements for their spreadsheet app Excel, integrating AI with the aim of helping to boost productivity. Four AI features Microsoft is working to sure-up Excel’s position as spreadsheet-extraordinaire with four new tweaks, including: ‘Ideas’: intelligent productivity suggestions Stock Quotes and Geographic data types Simplifying complex formulas with ‘dynamic arrays’ The …

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Facebook unveils Next Gen VR headset

Continuing its push into more intimate virtual spaces, Facebook is nearing their next run of hardware products. Behold, a new quest Yes, Facebook has announced the the Oculus Quest Virtual Reality, which will now include a pair of wireless controllers as well. Mark Zuckerberg’s hope was to have 1 billion users engaging through Facebook’s virtual spaces when …

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New LinkedIn Features for Office 365

In an effort to make remote meetings more effective and personal, Microsoft will allow LinkedIn profiles to integrate with Office 365’s new people cards. Integration power! Things like calendar syncing will help users see what the day-to-day of other workers are like, and help better coordinate projects. New coauthor features for Word, PowerPoint, and Excel will …

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Facebook’s Three New Features

Facebook is rolling out a trifecta of new features for video streaming, fact finding, and community building. The big three The new additions are Premiers, Polls, and Top Fans. Users will soon have access to Premieres within Pages which provides creators and publishers with pre-recorded and live formats to help better stimulate online conversation and streaming. …

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Instagram plays with ‘Regram’ Feature

Users need no longer dig deep into third-party apps and technical workarounds to reshare other people’s content, now Instagram will allow a feature called ‘regram’. All about them ‘grams While reposting is nothing new (Twitter allows retweets, Facebook allows sharing), but until now Instagram has only offered…well nothing. The Native Share Feature will arrive in the …

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Instagram experiments with Geo-Restrictions

Instagram is testing a new geofencing feature, which would allow users to post to select locations rather than globally. The invisible grid According to app researcher Jane Manchun Wong, “[geofencing] allows creators to limit the specific countries where their content will be visible,” without fear of governmental repercussions, in theory. Twitter and Facebook already offer similar restriction …

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