An update to the Facebook status box lets users share personal lists. An itinerary of You Favourite restaurants, To Do’s, travel destinations – whatever you like, users can now post emoji-laden personal manifestos, complete with stylised backgrounds, thanks to List. The new feature builds on the platforms launch of coloured backgrounds over a year ago, […]
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Snapchat has long been mum on sharing stats regarding creator content, but will soon offer view counts and demographics within the profile settings. Measurements in creativity The platform will finally give creators insight into weekly, monthly, year-to-date views, audience demographics, audience interests, and unique story views, all as a part of the new analytics. Users
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Google is looking to establish the high ground in confidence for mobile devices and services used in enterprise. Google’s stamp of approval for business To promote their list of approved products and providers, Google has established their own branded stamp-of-approval—Android Enterprise Recommended. At launch, twenty-two devices from seven manufacturers get the stamp. The list includes
Android-approved devices, fit for enterprise Read More »
Snapchat is bringing its popular Snap Map format to the web for anyone to view, effectively extending the reach of advertisers. X marks the ad(venture) The addition of a web-based map allows non-mobile users to view public stories via desktop by clicking on bubbles populating different locations to access publicly posted stories. Advertisers have begun
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LikedIn Has built on the launch of its Salary feature by bringing new insights into wages of perspective employers. More ‘insight’ for you You may have noticed new info popping up with posted job listings, showing estimated and expected salary details from more than 546 million members and employers, thanks to Salary Insight. According to
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The recent Winter Olympics might provide an insight in Snapchat's future plans for broadcasting. Namely, not much in the way of personal live strearming. Olympic samples Snapchat streamed segments of NBC’s Live Olympic coverage as a new feature, entering into the realm of affiliated broadcasting but users could not generate live content. Snap Inc. believes
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Google Lens is set to become more broadly available and will integrate more tightly with Google Assistant. Look at your images, smartly Google Lens uses visual analysis to get info from images. You can search visual content for recognised items/faces, or launch an action from anything that can be seen via a Lens-enabled camera. Still
Martech Mashup: Google Lens on Oz devices Read More »
Facebook is refining how it measures the reach of Pages, recording views as opposed to amount shared. Numbers in flux The new metrics to measure a business’ penetration within Facebook will actually be monitoring how often a Page fills the screen of a device for a more accurate calculation of ad reach. Facebook will still
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Facebook is committing tens of millions into expanding its Groups services, with more features to build communities. Facebook getting’ communal Facebook has introduced the Facebook Community Leadership Program to help educate users on the tools and platform as part of its community strategy. Residency and fellowships are planned to be offered to help members fund and
Facebook funnels more funds into Groups Read More »
Snapchat has announced Studio, a new platform giving users the ability to created their own event-specific face Lenses. There’s a Lens for that Snapchat users can now choose from a myriad of selections, from bunny ears to mouth-protruding rainbows, to coincide with a posted event, thanks to the new Lens interface. True to typical Snapchattery,
Snapchat launches DIY Face Lenses Read More »