In the ongoing drive to correct their reputation following the fake news scandals of 2016, Facebook is making advertising more transparent to prevent abuse. True news Facebook’s making it easier for journalists and researchers to analyse political and national ads with the introduction of the Ad Archive API. The new API provides campaign start and …
With 2 billion users and a world of alleged fake news out there, it can be hard finding common ground these days on social. Well, Facebook is aiming to remedy that with its latest warm and fuzzy feature: Things in Common. The Common Touch As reported by CNET, 'Things in Common' is a new label …
In the latest chapter of the social tug-of-wars, it looks like Facebook is struggling to remain relevant against its young rival Snapchat. Facebook becomes grandpa Though Facebook undoubtedly remains popular amongst users, the lucrative 18 – 24 year old demographic are more interested in Snapchat. By the end of the year, Snapchat is poised to …
As part of a broader push to give Facebook Groups the full meal deal, admins now get their very own pixel. Strength in Numbers Like the regular Facebook pixel, the addition will let admins track user behaviour after clicking on a post. This info will be displayed on the Groups' Insights Page, and can be …
They say good things come to those who wait. Well, we've waited – and now we're all getting Facebook Watch. Whether we asked for it or not. Watch this Space Facebook Watch, the platform's streaming video service which launched in the US over a year ago, is now available globally. So what's in store? Well, …
Facebook has been resting idle for sometime when it comes to AI voice assistants, but the social network is about to break its silence. Say ‘Aloha’ Even though its smart speaker has been shrouded in secrecy for some time, Facebook is ready to launch its own speech recognition feature for Facebook and Messenger called Aloha. …
With the growing popularity of AR, two tech giants are putting their innovation eggs in different baskets as Facebook tests AR ads and Apple releases ARKit 2.0. Different focuses Apple’s ARKit is expected to “command a price premium” as it refines new prototype apps for IKEA Place (a furniture placement simulator) and the American Airlines app …
Facebook plans to launch its own dating feature within its flagship app, rather than creating a standalone one. Social love Though it isn’t quite ready to launch, Facebook is making a clear statement that it's looking to enter Tinder territory with its own Facebook dating feature. The foray into romance seems to be geared more …
A UK social worker has been let go for having made unflattering remarks about “nightmare parents” on Facebook. Facebook faux pas North East Lincolnshire Council had been employing Joanne Thomas through a social work agency when she posted complaints about “nightmare parents and demonic children” and was swiftly fired. The worker had allegedly referred to …
Facebook has finalised a deal that will make them the sole coverage provider to specific nations for the next three years. Football for the people Facebook has recently bartered an unprecedented deal that will make them the exclusive provider of La Liga to viewers of Afghanistan, Bangladesh, Bhutan, Nepal, The Maldives, Sri Lanka and Pakistan. …