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Facebook unveils Community Finder tool for #SheMeansBusiness

In honour of the recent International Women’s Day, Facebook reached beyond its usual marketing to bring practical tools to professional women the world over. Getting to business Facebook’s latest Community Finder tool is tailored for their #SheMeansBusiness program and strives to connect female entrepreneurs and women-owned business throughout 23 countries. Launched in 2016 in partnership […]

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Challengers claw ad revenue from Google, Facebook

Google and Facebook have been racing towards total dominance of global ad revenues, but a recent report from eMarketer suggests smaller players may yet reel them back in. Ceding market share After years of unabated ascendancy, the two biggest players in digital ad distribution are facing stiff competition. The combined market share of Facebook and

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Facebook adds 50 Publishers to ‘Breaking News’ label

Facebook is continuing to fine-tune how its users consume news articles, and increasing the amount of certified publishers in their news section. News and who provides it Facebook is increasing the “Breaking News” label to incorporate 50 more publishers throughout Australia, Europe, Latin America, and North America. Publishers with access to the label will also

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Facebook And Warner partner for Video and Messaging deal

Facebook has announced it's continuing a push into the music business, leveraging a new partnership with the Warner Music Group. Warner joins the social network In the wake of licensing a new deal through indy label ICE, Facebook is continuing its musical growth in signing a major label previous unengaged through social media. The new

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Facebook AR Effects Integrates Tracking

Facebook is working with real-world location markers to trigger AR experiences through their augmented reality camera feature. Press start, player one To coincide with the pending release of Steven Spielberg’s Ready Player One, Facebook is testing a new feature to add tracker-based AR to their AR Studio tools. The new camera feature is experimenting with

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Publishers look to Pinterest following Facebook News-Feed Fail

Following upheavals in Facebook's News Feed and adding a “Breaking News” section, advertisers are taking a fresh look at advertising through Pinterest. Referral traffic finds new highway As Facebook continues to fine-tune and retool its many label platforms, Pinterest is becoming the new frontier for advertisers. Last year, Pinterest and Instagram expanded as sources of

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Facebook works Local for Subscriptions

The Facebook Journalism Project: Local New Subscriptions Accelerator has been announced to help metro newspapers transition into the digital age. $3 million pilot project In the twilight of the print industry, publishers are adopting a new model of digital subscription essential to the sustainability of their business and Facebook is providing a guide to drive

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Facebook shares Insights from Inclusive Internet Index

Facebook has published their findings from their 2018 Inclusive Internet Index, complied by the Economist Intelligence Unit. Internet as resource At present, the internet may be the single most useful tool we have as a society, but 3.8 billion of the global population don’t have access and Facebook is trying to bring internet to the

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