Facebook has published their findings from their 2018 Inclusive Internet Index, complied by the Economist Intelligence Unit. Internet as resource At present, the internet may be the single most useful tool we have as a society, but 3.8 billion of the global population don’t have access and Facebook is trying to bring internet to the […]
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Facebook is setting its sights on the digital job market by rolling out job posts in over 40 countries and offering users a professional way to connect. Jobs on the feed A new Jobs tab will be appearing on business Pages, Facebook Marketplace, and News Feed. Businesses would also be able to promote jobs with
Facebook challenges LinkedIn Read More »
The Brussels Court of First Instance has issued a warning to Facebook, demanding the platform cease all tracking of Belgian citizens and delete their data, or face a €100 million fine. Europe against metadata The decision follows the German court’s declaration that Facebook data collection policies are deemed illegal for the purposes of advertising, spurring
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Facebook is adding new labels to their metrics tool and an education program in order to provide businesses a more concrete understanding of their latest marketing feedback. Clearing the fog The social media platform is adding clearer labels within Ads Manager to differentiate between estimated metrics and those in development, providing clearly calculated stats. Sampling
Deciphering Facebook’s Ad Metrics Read More »
Facebook has made it possible for users to create and share 3D objects that others can interact with, using virtual and augmented reality. Sculpt, share, and enjoy As are apart of the platform’s latest innovation to spur creative content and more intimate interaction between users, virtual objects can be shared on feeds thanks to
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Facebook is stepping up its business analytics to offer better marketing solutions, based on what matters most to different businesses. How is your Page doing? In a bid to help industry clients better understand the impact of their own Page, Facebook is improving how they measure the organic and paid reach of Pages with their
Facebook Page Insights improve Business Metrics Read More »
YouTube has beaten out Facebook to win the US competition for adult user numbers. YouTube The Pew Research Centre has released figures from their most recent study of social media usage in the US. It shows that more American adults use YouTube than any other social media platform. Overall, 73% of US adults use YouTube.
YouTube pips Facebook for Adult Numbers Read More »
The Online Circle Digital has released their full year in Review – 2017 Facebook Performance Report, ranking the top performing Facebook business Pages. Method Comparing the data of more than 2600 Australian brands from January 1 to December 31, 2017, Online Circle Digital’s data and insights team determined the most popular topics and most popular
The most popular brands on Facebook of 2017 revealed Read More »
As Facebook changes reduce platform engagement by more than 50 million hours a day, experts note that Snapchat is reaping the shortfall. Battle of the youths Facebook can no longer rely on Instagram to maintain younger audiences, according to eMarketer, as 1.9 million users 25 and under migrate to Snapchat. Market analyst Debra Aho Williamson
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Facebook is taking steps to make coordination easier for businesses and organisations to provide aid during desperate times. Helping through efficiency The titular social media network has added new capabilities within their Crisis response section by allowing organisers and businesses to provide critical info by posting in Community Help. The new rollout will be coming
Facebook wants to help in a crisis Read More »