[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

July 2017

Instagram makes it easier to share content with pals

Instagram has made it easier to share new types of content with your pals, all without missing an update. Share to Care dude First off, you can now send photos and videos to your friends without cropping. This means content can now be sent in its original format of portrait or landscape, instead of Instagram’s default …

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Reddit pivots to become a social network. Are you ready?

Reddit is slowly but surely attempting to re-invent itself as a social network. Are you Reddit-ready? Reddit all about it Reddit is best known as an online community where content is discussed and aggregated, based on up-votes. Basically, users create a post and the more up-votes (similar to Likes) it receives, the further up Reddit’s …

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Selfies and Snail Slime: Tracking beauty conversations on Facebook

We all know beauty ambassadors, posts, and products are incredibly popular on Facebook and Instagram. Now a study from Facebook IQ drills down into beauty conversations across the platforms. Beauty and the Bestie The wonderfully titled Selfies and Snail Slime study from Facebook analysed the conversations of over 3500 female beauty shoppers across the UK, …

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Double the fun? Side-by-Side Video Views comes to Facebook

As the News Feed becomes increasingly dominated by video, Facebook faces a problem: videos take up a lot more real estate than text updates. Facebook’s solution: side-by-side videos. More bang for your buck Now when a user plays a video in the News Feed, they can now continue to scroll down while the video goes …

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