[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

August 2018

30% of the globe has at least one Facebook App

As the migration from Facebook’s flagship app continues, users are finding new homes on the social network's many other products. Silly human, you can not flee Following Facebook’s less than stellar numbers for Q2, the platform has released stats that indicate users are migrating to Instagram, WhatsApp, and Messenger. Mark Zuckerberg says that of the 2.5 …

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Watch Party expands to all Facebook Groups

Facebook’s Watch Party is expanding its offerings to foster conversation, reactions, and a bit of community viewing. Come together (online) Watch Party is now being offered to all groups, as well as individual friends with Watch Parties specifically for Pages. The focus of Watch Party isn’t just for watching movies, the service lends itself to …

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Martech Mashup: Batch-Add to Domain-based Google Communities

Google Communities are getting easier to manage, with new capabilities that make it possible to batch-add individuals and groups. Assigning collaborate and share Domain-restricted Google communities, secure ones where posts are only accessible to people within the same domain, can now be more efficiently managed from within G Suite. Once properly authorised, select personnel can …

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Alphabet outshines Facebook earnings

Alphabet shares a lot of similarities with Facebook, but it's in the profits and diversity that the former is beginning to really stand out. Trouble for Zuck Google’s parent company Alphabet has reported strong earnings and firm growth in its core businesses, giving investors and bankers more faith in the juggernaut company. Facebook’s record low earnings …

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