SMK looks at how new technology and savvy PR made Barbie’s Dream Closet a reality.

Yelp Director of Marketing Laura Nestler shares how the online review site and community combats trolls.

Facebook has launched a new ‘Offers’ feature allowing businesses to deliver deals directly to their brand’s page and to the News Feeds of their subscribed users.

Claudio Pannuzio discusses the ‘social’ in social media.