Facebook continues to strive for a tighter grip on live video streaming, this time by taking a page from the Musical.ly playbook. Welcome to the big show Recently unearthed was a bit of Facebook code pertaining to something called “The Talent Show,” which pits users against one another in a virtual singing showdown. According to […]
Facebook introduces Online Singing Battles Read More »
Google’s freemium analytics product, Data Studio, is getting a few new capabilities that could help you consolidate key information more quickly and easily. Gallery on the go Data Studio has unveiled three new features: a report gallery, data blending, and a one-click explorer. The report gallery may be the most broadly useful new . It’s
Google gets it together in Data Studio Read More »
Pages is receiving a thorough upgrade that will not only allow new publishing controls, but also add primary country location and Page merge details all within the new Page Info tab. The authority The updates also make it more difficult for admins to promote a Page using fake or compromised accounts. Two-factor authentication protocol will send
Facebook Pages adds new Publishing Authorisations Read More »
Look out world: a brand new Snapchat lens will allow users to interact via voice command. Fun time A series of lenses will now animate when users speak simple words such as “yes,” “no,” “wow,” “hi,” and even “love” when engaging the new voice-sensitive filters. True to form, some lenses will also respond to actions
Snapchat now has a Speech Recognition Lens Read More »
After a long developer lead-in and extended public beta testing, Google is unveiling the ninth iteration of their mobile OS: Android 9 Pie. First served Publicly launched as of August, Android 9 initial roll-out prioritises Google’s own Pixel phones, who will get the stock Pie experiences within weeks. A few other manufacturers are likely to
Martech Mashup: Dive into Android 9 Pie, Pixel first Read More »
Google generally sells its reach for desktop and mobile, but they’re increasingly keen to let us all know about their ad penetration on TV screens too. Going smart Over the last year, impressions of Google ads served to smart TVs increased by more than 80%. During the same period, ads delivered to mobile apps grew by
Google Ad Manager’s Smart TV numbers, and more Read More »
It's about to get a whole lot easier for users wanting to achieve a particular goal with a bit of community guidance thanks to Facebook’s new Mentorship Groups. Padawan Last year Facebook successfully piloted Mentorship through Groups, testing with particular interest groups. Success stories like that of Mama Dragons, a support mother group for members of
Mentors connect in Facebook Groups Read More »
Snapchat has launched their new pilot program Snapchat Storytellers which is meant to test the waters on courting influencers and bringing big brands to the business. Money and content The pilot is partnering brands with five of Snapchat’s strongest content makers, including Cyrene Q, Mplatco, and Shonduras. Theses Snap-celebs will appear in ads for Discover and Stories,
Snapchat Storytellers get Ad Backing Read More »
Snapchat has announced the development of a private marketplace for advertisers, which could bring brands to publishers for potential ad revenue. On the agenda Advertisers are now able to book advertisement space within specific channels and shows created by publishers and their ad partners. Publishing partners on the new self serve ad platform already include
Snapchat opens Discover Shows to Ads Read More »
Pinterest is approaching its $1 billion mark in ad revenue as it rolls toward 2019. Money is a good thing Critics were skeptical of Pinterest’s pricey private market valuation, but now Pinterest is having unmitigated success through mobile ads as it becomes the go-to spot for fashion and beauty. Investors are beginning to salivate with
Pinterest reaches $1 billion in Ad Sales Read More »