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Facebook adds Call-to-Action Units for Instant Articles

Facebook has launched Call-to-Action Units for Instant Articles, giving publishers more bang for their buck. Press the button Publishers can now add CTA units, including Page Like and Email Sign-Up, using a self-serve creation flow. Once posted, they can access insights on the performance of these CTA units. More to come Facebook says Slate used […]

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Pinterest and Samsung team up to take on Google

Here's an unlikely but potentially powerful alliance: Pinterest and Samsung have just joined forces to take on search. Pin the Phone on the Digital Donkey Pinterest's new visual search tech will power the image search function in Samsung's Galaxy S8, and Samsung's AI assistant Bixby. This means when users take pictures on the phone's camera,

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Martech Mashup: LinkedIn Sales Navigator

LinkedIn has added a bunch of new features to Sales Navigator, including enhanced CRM and PointDrive integration, and an Enterprise edition. Lead me on Until now, manually logging activities into Sales Navigator was a time-intensive affair. Using Navigator's new CRM Sync, you can add activities such as taking notes, sending InMails, and placing calls, with

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Foursquare’s new Location Metrics for big name brands

Foursquare Analytics boasts an impressive new dashboard, combining a given company’s foot traffic data with 93 million mapped locations. Method to the madness The new dashboard is designed to collaborate with in-house analysts to yield patterns in foot traffic unique to that company. Companies such as Equinox, H&M, Taco Bell, and TGI Fridays have been

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