Marketers Bemoan Rising Costs & Glitches Galore Sadly, the Great Facebook ad boycott of 2020, achieved little. Both, in terms of driving meaningful changes from Facebook related to hate speech and secondly scaring advertisers off platform, beyond the original July window. However, according to reports from Digiday, growing frustration from marketers related to buggy interfaces, …
Facebook Looks To Provide A Unified Customer View Facebook has acquired Kustomer, a company that aims to provide customer service agents with the tools to do their job more effectively. The Wall Street Journal reported that Facebook spent $1 billion on Kustomer, which uses data to provide customer service agents with a complete picture of …
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Snapchat Clones TikTok & Reels With "Spotlight" After being on the sharp end of Instagram, Facebook, Twitter, Whatsapp, Google, LinkedIn, YouTube and now even Spotify ripping off Stories, Snapchat has discovered that “borrowing” other people’s ideas can work quite well. With new kid on the block, TikTok, running amok, Snapchat has sort to get in …
New Tools To Curate, Feature & Measure eCommerce Offering Pinterest has announced five new updates aimed at helping businesses create a storefront, sell their products and better understand results. And, it’s not just Woolies and Countdown, getting the reindeers out early this year. Pinterest reports that users are searching for Christmas ideas earlier than ever …
TikTok Channel Launch On Shopify Opens Door To Easy Ads & Sales TikTok has expanded its social commerce offering through a new partnership with Shopify, now making it easier for Shopify’s massive base of merchants to reach a younger, more engaged audience. Merchants will now be able to use the Shopify dashboard to create, run …
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Google Rebrands & Expands Stories In Search Another day, another platform launching their version of Stories. If it isn’t any of the giants under the Facebook umbrella, you can be sure it’s got something to do with Google. Anyone who had that hunch can give themselves a lovely pat on the back, because the search …
Facebook Ramps Up Messaging Features for Instagram At the start of 2019, Mark Zuckerberg laid out the future for his Facebook empire, with messaging at its core, and the entire family of apps acting interoperably, as one. Following a sweeping product release in recent days, that roadmap has taken a sizeable leap forward, with Facebook's …
First Major LinkedIn Product Redesign In Five Years After five years, LinkedIn has finally got round to their much-needed redesign and added a ton of interesting products, in what is quite a sizeable update rather than just a cosmetic overhaul. Sure, they have tried to make the platform easier to navigate, more intuitive, and all …
LinkedIn Redesigns, Launches Stories Globally & More Read More »
TikTok Is Now Third Biggest Western Social Platform With its U.S. operations up in the air and predatory glances from Microsoft and Oracle, TikTok has recently come out swinging as it sues the U.S. government over its impending ban. In its lawsuit challenging the U.S. government over an effective ban that is set to take …
Personal Branding Gets A Major Upgrade With New "People Cards" Facebook's long-term admiration and steady cloning of Snapchat, and now TikTok, is well documented. How good is Instagram Reels… But Facebook's not the only player in town which draws inspiration from its Silicon Valley neighbours, as Google's new LinkedIn-esque features demonstrate. Google's new "People Cards" …
Google’s New Personal “Business Cards” For Search Read More »