Meta has re-entered the news licensing space with a new set of deals giving its AI assistant access to real-time content from major publishers. After years of pulling back from media partnerships, the company is once again turning to third-party content to enhance the relevance and accuracy of its products. CNN, Fox News, Le Monde […]
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LinkedIn is expanding its advertising capabilities with a new set of tools designed to help B2B marketers drive stronger brand awareness, deliver more relevant messaging, and streamline creative production. The latest updates include Reserved Ads for premium feed placement, automated ad personalisation, AI-generated copy variants, and a forthcoming Flexible Ad Creation feature. As B2B marketers
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Managing account issues on Facebook and Instagram has long been a point of friction for users, particularly when it comes to recovery and support. Access to direct help has often been limited, and resolving problems could involve lengthy delays or unclear guidance. In response, Meta has introduced a new wave of updates designed to simplify
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Meta is rolling out a wave of updates to its lead generation ad suite, introducing new automation, verification, and CRM integration features designed to help advertisers drive better results with less manual effort. At a time when many brands are rethinking their funnel strategies, Meta’s latest upgrades aim to remove friction and boost performance across
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Meta is moving further into the AI assistant space with the launch of Business AI, a new sales and customer service agent that brands can embed directly on their websites and across Meta ads. The tool can answer product questions, guide purchases and provide customer support using data drawn from a company’s own site and
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ChatGPT is not just answering questions; it is searching like a power user. The model now performs live web searches in almost one-third of prompts, and those searches are longer, more detailed and more commercially focused than anything seen in traditional search behaviour. With more than 800 million active users, according to OpenAI’s latest figures,
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Meta has announced a major update to how it will personalise content and advertising across Facebook, Instagram, Threads and WhatsApp. Since October, the company has begun notifying users that it will start using people’s interactions with Meta AI to refine its recommendation systems and improve ad targeting from 16 December 2025. The change means that
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Google’s latest AI success story is not a productivity feature or a search upgrade, but a playful image tool with a curious name, Nano Banana. What started as a creative side feature in Google’s Gemini app has quickly turned into a viral phenomenon, driving millions of new users, particularly younger ones, into Google’s AI ecosystem.
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OpenAI has entered the browser market with ChatGPT Atlas, a new AI-powered browser that integrates ChatGPT directly into the browsing experience. Available now for macOS users, Atlas marks a bold new chapter in the evolution of search, content discovery, and user engagement. For marketers and brands, it signals a fundamental shift in how people will
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Google is making notable changes to how ads appear in Search results, as it continues to balance commercial intent with user experience. The platform is rolling out a redesigned format for sponsored content, giving users more transparency and, for the first time, a new level of control over whether they even see ads at all.
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