[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

June 2016

Google updates app for speed and shortcuts

Google has just released an update for its iOS app geared for speedier load-times and quicker keyboard shortcuts. Less is more Google’s iOS app now supports fast-loading Accelerated Mobile Pages (AMP), meaning news items will load instantly. Google Local Search also gets a boost. You can now see the busiest hours for local places and businesses …

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Aussie Online Ad Spent Skyrockets

While pundits might be fretting over the real estate bubble, Australian confidence in online spending continues to grow at a cracking pace. Oi, big spender According to the IAB/PWC Online Advertising Expenditure Report, Australian online spend topped $1.7 million in the first quarter of 2016. This record figure marks 25% year-on-year growth. For comparison, the …

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