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Snapchat

Facebook Stories prepares for the Ads

Following the milestone of Facebook Stories reaching 150 million daily viewers, the feature is about to do the same as Instagram and Snapchat and focus on Stories adverts. Daily active users With the continued increase in story driven social engagement and sharing, Facebook Stories plans to commence ad testing in the US, Mexico, and Brazil. […]

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Embed Stories in posts with new Instagram feature

Capitalising on the popularity of posts and Stories, Instagram is bring a new form of cross-posting to how you publish Stories…in posts. Post while you Story Users will find they can embed previous posts from their Instagram feed directly into Stories as a part of the latest update. What’s interesting? The idea wasn’t lifted from

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Bitmoji-style comes to Facebook

Facebook is introducing cartoonish avatars that users can create and customise, a popular feature across many platforms. Cartoon You The new feature was recently spotted within the code of Facebook’s latest Android app, allowing users to send avatar-inspired stickers via comments and messages. The avatar system has yet to begin testingm but Facebook invested heavily

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Brands take to Story Ads on Snapchat Discover

Snapchat has launched Story Ads, a new format allowing easy to access brand tiles in the Discover feed. Visibly snappy Snapchatters can view collections to upwards of three to 20 Snaps within a given product category, from movies and fashion to product lines. Fifty Shades Freed recently saw success in reaching audiences through viewable snaps

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YouTube TV launches Digital-Only Channels

YouTube TV plans to expand its digital offerings by turning to digital media publishers like Cheddar, Tastemade, and The Young Turks Network. Money on the line YouTube is differentiating itself from its TV based competition by developing content specifically for online streaming with a financial news channel and a general news channel from Cheddar. More

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Snapchat pivots back to chronological – for some

Snapchat’s recent redesign was perhaps the most controversial, and unpopular, move in its relatively short life.   After digging the heels in early, it looks like Snapchat is bowing to public pressure, in part at least. First off the line Select users are now able to view Stories in chronological order, the way they appeared

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