Burger King and Sainsbury’s are the very first to create Snap ads using Spectacles, sunglasses with integrated camera set at the user’s eyelevel. The benefit is creating quick and effective ads akin to what a Snap client may create themselves, making the ads more relatable to users as a whole. Unique to Spectacle captured footage […]
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Instagram has added the ability to include coloured backgrounds and selfies within direct messaging conversations. Put a little style in the convo Instagram’s new direct messaging features are available to Android users with iOS following soon. In the resulting popularity of Facebook Canvas, the addition of backgrounds comes as little shock. The addition of visual
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Snapchat received credit at the recent iPhone X AR release, when Apple announced the two are partnering to create hyper-realistic filters for facial tracking. Apple gets snappy Snap Inc. shares rose 2% in the wake of Apple’s announcement, and finished with a 0.07% rise in shares by end of day. The new iPhone 8, iPhone
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Snapchat now lets European users purchase Geofilters from their phones in order to mark special events. The future is filtered Geofilters can be purchased from £5.99 to cover map areas from 1800 square meters. This can be expanded to up to to 450,000 square meters. Users can set their Geofilter to last from a few
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Snapchat has released Campus Publisher stories for US college newspapers to create exclusive content for the platform. News in a Snap Weekly additions of campus newspapers will be made available through Snapchat Discover, accompanied with to generate revenue. Currently four newspapers have launched with the new feature: Berkeley’s The Daily Californian, Syracuse’s The Daily Orange,
College Newspapers tailor Content for Snapchat Read More »
Snapchat recently announced that time spent on the app has risen nearly 20% in the last six months, despite Instagram’s similar offerings. Snap fights back The deluge of cloned features from Snapchat to Instagram has been on a steady rise, seeing many users migrate from Snapping to the Facebook owned picture sharing app. Even though
Snapchat users engage app more than Instagram, despite similar features Read More »
In an ongoing effort to boost Stories, Facebook has been testing a new feature to share Instagram Stories directly to Facebook. Instant Instagram on your Facebook Facebook’s me-too version of Snapchat’s Stories has yet to find its stride in comparison, so it seems adding a direct to Facebook share option is more than a natural
Instagram trials straight to Facebook feature with Stories Read More »
Snapchat is reaching out to many of their key influencers, in order to bolster ad revenue and put a stop to a depletion of users. Hanging on to users is no longer a snap The latest earnings report of Snapchat’s model has shown they are slowly losing users to their top competition: Instagram. To fight
Snapchat battles to keep influencers from Instagram Read More »
Instagram users are now able to directly respond to individual shared videos and photos thanks to threaded conversations. Instant sticker, instant reaction Replying with Direct will prompt users to overlay their reaction over a sticker version of the media being replied to. The sticker shows up either in the top corner or within half of
Instagram Direct Replies move on Messaging Read More »
In the 18-34 demographic, the Amazon app is widely considered indispensable. In fact, according to one recent report, it rates higher than any single social media app out there. Millennials’ most valued A report from ComScore says 35% of US millennial smartphone users could not live without their Amazon app. It’s the most valued app
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