It's that time of year again: the Brandz Top 100 Most Valuable Global Brands study has been released. And the winner is… Google has managed to wrestle top billing from Apple to be named the world's most valuable brand, by a (relative) whisker. Google increased its value 32% to US$229 billion this year, while Apple …
Like the long-promised winter in Game of Thrones, business tools are coming…to Instagram. Biz schiz In a recent blog post, Instagram outlined its soon-to-be released new features for brands. "With so many companies using Instagram, and many people on the platform interacting with them, there was a desire from our business community to do more. …
The beauty of the internet is that almost everything is at our fingertips – including old and new prices on anything from household items to computers and devices. The old switcheroo A common sales tactic in today's market is the price guarantee, enabling customers to earn a refund for the difference in price if the …
Size doesn't always matter, but it can make a world of difference on mobile. This modern conundrum is something Google is looking to solve with a handy new update. More room to move Now when select users visit the Google Play store and download large apps, the store now provides you with a list of …
Snapchat continues its status as the new superstar of social. The four year-old platform has just leapfogged 10 year-old Twitter for daily users. Snappy time According to Bloomberg, Snapchat now has 150 million daily users, compared to 140 million tweeters. There were 110 million daily Snapchat users back in December. Snapchat's star shows no sign …
One year ago Google launched My Account, a service designed as a hub for all your Google-related activity. To celebrate turning one, My Account has received an update that lets iOS and Android users locate their lost phone. Google Phone Home? Now you can type "Find my phone" into Search, and Google will aim to …
Want to know how mobile-friendly and fast your website is? Google's now got a tool for that. Speed demon Google's new testing tool is easy to use – simply whack in your URL and Google will measure your website's mobile friendliness and loading speed, based on a scale of one to 100. It does this …
MarTech Mashup: How to put your website through its paces Read More »
In a reminder that Facebook is useful for more than Likes and advertising revenue, the platform has just updated its Safety Check feature. Safety House During the Paris attacks last November, Safety Check allowed users to let friends know they were OK. Now Facebook is extending the reach of Safety Check, allowing the feature to …
While 2016 initially looked like the year of emojis, it may well end up being the year 360-degree video took hold. After a bit of hesitation, Twitter is finally joining the party. Roll on Twitter now supports the newish format, across both desktop and mobile. The announcement comes at the start of the NBA finals, with …
If a carrot doesn't work, sometimes the stick suffices. That's the approach Facebook seems to be taking with its latest move: withdrawing messaging support from the mobile web to push users onto Messenger. Get the message? Facebook mobile web users are now being greeted with the glib message: "Your conversations are moving to Messenger". For …
Facebook cuts off message support for Mobile Web Read More »