[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

July 2018

Facebook’s new transparency for Ads and Pages

In its continuing mission to project a squeaky clean image and distance itself from everything fake-news and Russian hacker related, Facebook is brining yet another layer of transparency tools to Ads and Pages. Through the Looking Glass Should they choose, users can now view which ads a Page is running across Facebook, Instagram, Messenger, and Facebook's …

Facebook’s new transparency for Ads and Pages Read More »

Facebookers using platform less for News

Despite Facebook’s best efforts, the issues of privacy and fake news have taken their tole as users flock less and less to the social network to get their news. What’s up? More and more users are getting their news coverage from other Facebook owned apps like WhatsApp and Instagram, while Facebook’s news street cred diminishes. …

Facebookers using platform less for News Read More »

Martech Mashup: Google Knowledge Panels

Google has launched a verification process for folks representing brands online. However, it’s exclusively for brands that already have their own ‘branded Knowledge Panel’. Know your Knowledge Panel Since 2012, Google has shown summary information about businesses, celebrities, sports clubs, media properties and other organisational brands. Not every search shows a Knowledge Panel. Smaller orgs might …

Martech Mashup: Google Knowledge Panels Read More »

Facebook talks SMBs and Customer Privacy

Facebook has announced partnerships with small and medium businesses to build privacy directly into their services. Getting down to business With Privacy being the being the number one priority, Facebook is bringing free resources for businesses and developers to provide a basic overview of good security practices. US Facebook has partnered with George Washington University …

Facebook talks SMBs and Customer Privacy Read More »

Subscription Groups announced at Facebook

Facebook is piloting a new subscriptions feature for small numbered groups, and continues to provide support for admins and foster community leadership. Power to the people Many admins create additional subscribers-only groups that rest alongside their existing group, needing additional tools to track and collect payment info. Now, admins can provide these experiences with built-in tools, …

Subscription Groups announced at Facebook Read More »