Sometimes, looks are everything. Especially on social. Which is why visual marketing continues to grow in optical leaps and bounds across stills, video and infographics. Ahead of the silly season here's the latest from the vivid world of visual marketing. Snapshot While we're easily distracted, visual stimulus can help keep our attention – at least …
While our Instagram feeds might be cluttered with photos of lunches and puppies, love still rules the day. The ubiquitous #love was the most popular hashtag on Instagram in 2015. #Warmandfuzzy Instagram revealed the most popular hashtags of the year in a blog post. The love hashtag was used in 800 million posts this year, …
At Socialbakers, we studied 18,547 posts made by 642 branded Instagram pages from Australia and New Zealand in October to find the largest, fastest-growing, and most engaging profiles. The results showed that Australian E-commerce, Fashion, and Retail industries dominate the top of the list. They are responsible for posting 46% of all the content published …
Santa might have his elves, but the rest of us have Google. And following the recent Black Friday spending spree in the US, Google has revealed the top searches for gifts ahead of Christmas. Flying high According to Google, drones are so hot right now. The flying gizmos topped the list for trending toy searches, …
Santa take note: Google reveals the hottest gifts this Christmas Read More »
You could never accuse Facebook of being inflexible when it comes to digital world domination. The latest pivot sees Messenger testing a Snapchat-esque self-destruct function. It's a snap Select Messenger users in France have reported that their Messenger posts have been self-destructing. While there's not much official info about the test, Facebook gave the following …
Do you want to let someone on Twitter know you care, but hashtags and retweets seem a bit passé? Now you can spread the love by sending cold hard cash via new app One. $1 Shop One is an iOS app that lets you send $1 to anyone you follow on Twitter. If you're feeling …
While Facebook and Twitter might get all the headlines, it's worth remembering there's are plenty of social networks with seriously impressive numbers. Today's case in point: Snapchat. Triple treat Snapchat has confirmed its users now watch six billion videos every day. This figure is more startling considering that in July Snapchat had 2 billion daily …
Back in September a digital landmark was quietly passed. For the first time consumers are now spending more time on their tablets than PCs. Tablet lime The September edition of the IAB Australia and Nielsen Mobile Ratings Report found that Australian adults are now glued to their tablets more than PCs, by about half an …
Report: Users now spending more time on tablets than PCs Read More »
You know something is big when it doesn't need the prefix 'Facebook' to be readily identified. And so it is with Facebook Messenger, the wildly popular messaging app more commonly known simply as 'Messenger'. Today we're having a look at Facebook's superstar app. Loud and clear Messenger was released for iOS and Android in August …
Christmas might be coming early to marketers with a visual bent. It looks like Instagram is testing multiple-account support – for Android users at least. The more the merrier According to Android Police, select users are now able to manage numerous Instagram accounts from one Android device. The feature is currently live on the 7.12.0 version …
Is Instagram finally rolling out multiple-account support? Read More »