AdWords is almost old enough to buy a beer. Before it celebrates its 18th, the folks who created it are forcing it to put on its grown-up outfit. New AdWords = The AdWords Jerry Dischler, AdWords’ VP of Product Management, announced on their official blog that the old AdWords interface will be phased out by […]
Martech Mashup: Old AdWords dead by 2019 Read More »
At the recent Google I/O Developer Conference, almost nothing was mentioned about the one thing we all think about when we hear the name ‘Google’: Search. Searching for answers Although very little was spoken, perhaps Google’s plans were more implied. Reading between the lines, perhaps Aparna Chennapragada dropped some of the biggest hints of
Google IO and the Future of Search Read More »
Squirrel is the new messaging app from Yahoo!, targeting the group chat space. Organised and grouped Yahoo! has added their app to the rather crowded market for messaging options. At launch, it focuses on group chat, with users able to establish invite-only groups and manage Yahoo! is keen to sell Squirrel's easy organisation capability, boasting
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Facebook is rolling out a host of new features for publishers to make the most of their Facebook Live content. Facebook Live: Tips Going Live continues to remain a popular means to generate buzz around a brand, which is why Live content has increased 1.5X since 2017. Now Facebook is sharing its latest improvements. At
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Windows 10 has announced plans to rollout new annotation tools for screen captures allowing users to customise and share screenshots more easily. Screen cap and creativity By simply pressing WIN + Shift + S and selecting the portion of screen you wish to capture, a clean image can be isolated and then added to with various sketch
Windows 10 enhances Screenshot Read More »
Google Chrome is learning the preferences of users, and beginning to mute annoying autoplay ads -based on your past actions. Smart muting Already offering a similar feature on mobile, Google found users are more likely to close a tabs within six seconds when bombarded by intrusive ads. Google can now learn individual browsing behaviour and
Desktop Chrome learns behaviour, blocks Autoplay Read More »
Following the success of Google Pay’s launch on Android, the pay service is rolling out globally, and on Apple products. A new pal to pay with Users can shop sites and send money between other users via credit, debit, and PayPal accounts through Google’s latest cross-platform pay service. In addition to mobile devices, the service
Google Pay comes to web and iOS Read More »
Facebook wants in on the e-market rush and make it easier to browse and purchase products through their official app. Facebook shopping In their latest endeavour to drive user product discovery and increase sales, the social media network is pushing Facebook Collection and its trappings to give advertisers and edge. To create a “canvas” to
How to make the most of Facebook Collection Read More »
Two recent studies are showing that Google Assistant is still outperforming Alexa and Siri when it comes to being the best in the business. The stats have spoken In a recent study performed by Stone Temple Consulting, a sampling of 5000 different queries to various assistants have been tabulated and the results are telling. Google
Google Assistant Light Years ahead of Competition Read More »
Google has announced that its Advanced Protection program can now give select Apple apps access to their data and bring enhanced security to the competition. Security of the highest order According to Dario Salic, product manager for Google, the opening of this latest restriction hopes that “any user-facing an increased risk of online attacks enrolls in
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