Online reviews are something of a hot topic right now, and the ACCC is keen to eradicate dodgy practices. Given the escalation in regulatory activity, I thought it might be useful to provide my top tips to ensure effective management of online reviews. Social media – “house rules” Someone has a rant on your Facebook …
Truepic—a start-up with a consumer-side app and aspirations for killer commercial partnerships—hopes to bring confidence back to the phrase ‘what you see is what you get’. For real #nofilter These days, most photo and video apps compete based on how they can distort images in new and interesting ways. Truepic is using a contrarian strategy: …
Snapchat wants to embed virtual stickers into real places, using augmented reality. Snap sticks Snapchat users often add virtual ‘stickers’ to photos and video. They’re like bubbly, colourful illustrations that make real life a bit more cartoonish. In practice, these stickers are minor edits made to the image file. It’s like overlaying a caption, except …
The 8 App puts brands in touch with social content producers, big and small. Lure the people Participating social media users can ‘get offers from brands that love you’ via The 8 App, which is available for iOS and Android. The 8 App claims a super-refined UX that makes it the easiest way to receive …
In an effort to popularise their existing messenger service, Google is bringing a unique auto-generated sticker function to their Allo app. Selfie to stylised sticker in a snap Allo will allow users to generate entire sticker packs based on simple selfies. Each can be personalised and tweaked thanks to a robust range of facial features …
You can now make Google Allo Stickers that look like You Read More »
Facebook is improving the vetting process for members looking to join Facebook Groups, through the launch of admin tools allowing up to three questions for prospective members. Screening gets streamlined The old process of getting to know a hopeful member was largely relegated to a timely process of friending and messaging, where communication could easily …
Facebook Groups gets ability to screen new prospects Read More »
Facebook is cracking down big time on low-quality and misleading web pages. Here’s what you need to know. False Advertising Since 2016 Facebook’s policy has prevented businesses with low-quality web page experiences advertising on the platform. Now Facebook is extending its enforcement into organic posts in the News Feed. Keep it clean To keep on …
In the spirit of egalitarianism, Microsoft has announced that its cloud service OneDrive and Windows 10 are teaming up to offer some nifty new features. Cloud talk Windows 10 users can now access files on their devices without chewing through valuable hard drive space. The Files On-Demand function in Windows 10 now lets you preview …
LinkedIn is bringing smart messaging to its interface, enabling users to contact existing connections to bolster new job opportunities. Communication with connections, key to new push Employers and potential employees will be able to generate conversations instantaneously from anywhere on the LinkedIn platform. According to the popular networking service, 50% of users find employment through …
Google has announced a new certification standard for ‘Street View ready’ cameras. Street View standards The new standards rate a cameras’ technical specs using compatibility with Google’s own Street View as the benchmark. Already, there are twenty Google certified 360-degree cameras prepped for launch in 2017. Four standards The certification standards cover four different functional …