Instagram might be everyone’s favourite photo-sharing platform, but getting decent Insta-data can be a pain. Helping bridge the gap is a new offering from ThinkUp. Image insights Social media tool ThinkUp has provided a suite of analytics tools for Facebook and Twitter for some time. Now it’s extending to Instagram. That means users can access […]
Get better Instagram metrics with ThinkUp Read More »
Looking for an easy-to-use app that provides a snapshot into your social activity? Look no further than sassy little app Perch. Perch 'n' peruse Perch is a new app for iOS and Android designed to give small businesses a "birds-eye view" of their social mentions. Start by adding all the users and brands you follow over
SMK’s app of the week: Perch Read More »
Instant Messaging is big business. While Facebook's Messenger and WhatsApp tend to dominate the headlines, they're often outpaced by the plucky WeChat. Read on to learn more about the Chinese messaging service. Chatterbox WeChat lets users send video and text messages privately or to groups. It was first launched in January 2011 by Chinese development
Number Crunch: WeChat Read More »
Facebook has finally launched Partner Categories in Australia. This powerful feature will allow marketers to reach segments of people who have key attributes that we care about, based on their off-Facebook activity. Segment and succeed To date, we have been able to advertise to people based on their expressed interests on Facebook – age, gender, favourite
Facebook finally launches Partner Categories in Australia Read More »