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DIGITAL MARKETING NEWS

February 2019

Google’s New Best Practice Guide For Ad Optimisation

Optimise Your Google Ad Optimization Score To Win Big Google has released a set of best practices to help Google Ads users improve their optimization* score. The feature was introduced back in August 2018 as part of Google’s major revamp, simplification and relaunch of AdWords (now rebranded as Google Ads). Despite being the world’s dominant

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Zuckerberg’s Bumper New ‘Facebook Experiences’

Facebook Latest Quarterly Results: A Platform In Rude Health  Despite an almost unending stream of bad press in 2018 Facebook ended the year on a high, beating Wall Street’s expectations with its fourth-quarter results, announced yesterday. The scandal-riddled behemoth hit 2.32 billion monthly users, up 2.2% on the third quarter, speeding up its growth rate.

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