Twitter now lets brands create “custom hearts”, letting users show their appreciation for Periscope live videos. NBC Universal among first to test new icon Film promotions have proven an excellent testing ground for users to show their appreciation for content, encouraging fans to generate higher approval ratings. Brands won’t have carte blanche to design just […]
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Google has unveiled its dedicated URL submission feature within Search Console, allowing updated URLs to show directly in search results. Google's new service With the addition of Google’s new service, users can submit URLs straight to the Google index, but that’s not the final step. Google does not guarantee the addition of all submitted URLs
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Popular Pays is a networking platform that allows brands to discover influencers, and vice versa. It’s starting to generate buzz as more money rolls in to back its bold business objectives. Leveraging pop Popular Pays is a platform positioned as an intermediary for influencer marketing. It facilitates transactional contact between brands and well-connected social media
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The newest update of the Google App for Android has a bunch of secrets hidden deep in its code. Perhaps most telling is the ability to enrol multiple people to control its voice-activated functions. Meanwhile, there is a mystery mention of a new device-type called Bisto. Active functions Google’s release notes for the latest iteration
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Google Photos now comes with a software-based stabilisation function. It’s basically an in-app feature that corrects the shaky-cam effect all too common with video shot on mobile. Results in action A neat little video by ‘GTX 1070 Gaming’ shows the effectiveness of the new feature. Check out the side-by-side comparison on YouTube. It shows the
Google fix for video shakes Read More »
Ever-eager to keep up with the likes of trendier upstarts, Microsoft has taken a tilt at a fun photos app. It’s hardly a Snapchat or Facebook challenger, but it’ll amuse some folks and could even catch on. Age old algos reframed Called Sprinkles, Microsoft’s new app brings some familiar MS features to the mobile device
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While Apple has long been known for making elegant and expensive products, it's never been the most social of companies. Now it looks like Apple is looking to make a few new friends with the launch of Let's Watch it! Couch surfing Let's watch it! is a video conferencing app for iMessage, designed to let
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Snapchat has unveiled Snap to Store, new ad unit covering online to offline conversions. As part of the release Snapchat has opened up its vaults, giving marketers a glimpse into the location-based activities of Snapchatters around the globe. Here's what we know. Food first It turns out Snapchatters love a good feed, and sharing the
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Perhaps we can all just get along, after all. Let's take a leaf from Microsoft's book, which plans to bring Google Calendar and Contact synching to Outlook for Mac. Play nice The integration will make it easier for users juggling Google Accounts, Outlook, and an Apple. Aside from making scheduling meetings and importing contacts more
Martech Mashup: MS Office and Google Calendar play nice Read More »
Facebook has passed another marketing milestone: 5 million advertisers are now parting with their cash on the platform. Money spinners There are now 65 million businesses with a Facebook Page, and 8 million with profiles on Instagram. This milestone marks huge growth for Facebook, which reported 3 million advertisers in September 2016, and 2 million
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