Instagram has just rolled out an update making it easier for users to follow their favourite accounts. Thumbs up Now users can create a Push Notification that sings out whenever their preferred accounts post a photo or video. To set up the Notification, users go to the account they want to follow more closely. They […]
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A new report reveals that the boom in online advertising over the past quarter is in large part due to the rise of mobile and video advertising. Record breakers The data comes courtesy of the latest Interactive Advertising Bureau's Online Advertising Expenditure Report, which was conducted by PricewaterhouseCoopers. Total expenditure for the fourth quarter of
Report: Mobile and video ads booming Read More »
You'd have to be living under a rock not to realise that Pinterest is about much more than pretty pictures. The image-heavy platform regularly tops engagement and conversion scores, yet many marketers don't measure more than repins. Happily, there's plenty of help out there for the prospective pinner. Here are three tools to help you
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While we'd all love a personal assistant, not all of us can afford have one. And frankly Siri still doesn't cut the mustard. Falling somewhere between the two is a new offering from Cloze. Cloze to you Cloze is a service that pulls all your contacts together in order to give them more context. Originally providing
SMK’s app of the week: Cloze Read More »
It's no secret that the Twitter timeline can be a busy place – something the platform is trying to address with a new 'Quality Filter' update. Quality not quantity Now select users are receiving the following notification when they log in to Twitter. "Quality Filtering aims to remove all Tweets from your notifications timeline that
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While it may lack the cool credentials of arch rival Apple, Samsung remains one of the largest and most diversified companies on the planet. So today we're is looking a little closer at the South Korean-based behemoth. Baby steps Samsung was founded back in 1938, and in its first iteration was a trading company dealing
Number Crunch: Samsung Read More »
Last week saw the launch of F8, Facebook's annual developer conference. Over the past few days Facebook has released a flurry of updates, revelations and snippets hinting at where the platform is heading in 2015. Here's a round up of the biggest announcements. 1. Messenger's big future Facebook has big plans for Messenger. Recently updated
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US food manufacture Smucker's is best known for its fruit spreads, ice-cream toppings and natural peanut butter. Now we can add social media fail to the list. Listen up Smucker's recently got into a jam after Facebook users started questioning the brand over its stance on GMO (Genetically Modified Organism) labelling. A report from the
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In a move further strengthening its commitment to mobile, Facebook now allows users to make payments through the Messenger app. Pay pals Facebook announced the news in a blog post. "Today we’re adding a new feature in Messenger that gives people a more convenient and secure way to send or receive money between friends." Mobile
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How mobile-friendly is your site? From late April, it could have a huge impact on your traffic acquisition from organic search sources. Google is soon to expand its search algorithms to include mobile-friendliness as a ranking factor in response to the growth of searches performed on mobile and tablet devices. Unlike many algorithm updates in
Are you prepared for Google’s massive mobile update? Read More »