Once an image sharing app, Kudos 🙂 has reinvented itself as a social network—and its main goal is to train children under 13 to be good at new media. What Kudos 🙂 is and isn't Kudos 🙂 is a moderated social media platform for youngsters. It encourages positivity, sharing and support. Children need parent approval […]
Social kids can click on Kudos :) Read More »
Facebook has expanded the launch of Messenger light for North American and UK networks. An app for all nations Previously developed as a data-friendly app for developing countries with poor bandwidth, Facebook is making Messenger Lite available to developed countries as well. The leaner app is now a cost-effective option for more frugal messenger users
Messenger Lite goes global Read More »
In the tech-giant race to insert their AI into everything, Microsoft has sprinted to catch the pack by effectively integrating virtual assistant Cortana into benchmark chat app Skype. Cortana: your mildly intrusive Skype contact Cortana is set to offer you contextualised assistance while you Skype. It’ll suggest one-tap quick replies, related links, scheduling, and give
Martech Mashup: Cortana comes to Skype Read More »
If you want the official hot tip on how to best produce video content and to succeed on YouTube, the fresh re-launch of the Creators portal is for you. Community and coursework The majority of the page space is taken up by a bunch of community-fostering content, including Ambassador programs, gamified achievements and ranks, Q&A
YouTube Creators re-launched Read More »
Following its first foray into job ads, Facebook has teamed with job ad aggregator ZipRecruiter for a major push in the recruitment sector. Lookout LinkedIn ZipRecruiter posts across sites such as LinkedIn, Google, and Twitter, creating larger and more efficient coverage of the job marketplace. In focusing on more career-centred features, ZipRecruiter is making it possible
Facebook sets new sights on Recruitment Read More »
YouTube will soon begin using Google Maps and app install data to better personalise ads for users. New tools for YouTube marketers YouTube has also introduced an array of new tools for marketers to better reach audiences, the most noteworthy being Director Mix which allows the creation of thousands of video ads, for different audiences,
YouTube Ads get Personal Read More »
Snapchat recently released a new line of augmented reality filters, this time turning to altering the sky’s horizon instead of just facial gimmicks. Look to the Sky Filters The new feature, simply called Sky Filters, can automatically differentiate the sky within a given photo, and alter it to provide a different time of day or
Snapchat sets Filters on the Sky Read More »
In September, I was fortunate to be invited to the Google APAC Display Network Summit held in Google's new Singapore head office. The Summit was the first time Google has ever held a Summit focusing entirely on the Display Network. The announcement that really stood out was Google's new offering of Machine Learning applied to
Smart Display for Google: A New Horizon Read More »
Facebook is introducing new tools to aid publishers and developers in creating more efficient Facebook Live broadcasts. Reaching audiences with better tools The improved tools include of a new automated encoder configuration and frame-accurate start times. The former boasts enhanced encoder settings, to improve Facebook Live streams. While frame-accurate start will help publishers better determine when a
Facebook improves Live API Read More »
LinkedIn has released a bunch infographics compiled from 9000 global members, to give marketers a better understanding of audience engagement preferences. Numbers to help improve strategy LinkedIn has shown how metrics contrast to the average member. They have also shared tips on how best to create an engaging LinkedIn Ad campaign. They key takeaway? LinkedIn professionals
LinkedIn’s inside stats on Audience Engagement Read More »