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Martech Mashup: Pinterest Video and Metrics

Pinterest is launching video ads for all advertisers, with search results and feeds in mind. Pinterest goes video Pinterest is looking to provide quality metrics for perspective advertisers by partnering with Moat and Nielsen to vet analytics through third-parties. Promoted Video was unrolled via the site last August with big name brands like Universal Pictures,

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Facebook checks Accidental Clicks

Marketers utilising Facebook’s Audience Network no longer need be concerned with paying for unintentional clicks of their adverts. Accidental clicks no more Brett Vogel, Facebook’s Product Marketing Manager, has announced their metrics will no longer be including false clicks in the analytics released to publishers and marketers using the service. When a user backtracks to

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YouTube makes in-app messaging and video sharing official

YouTube’s in-app messaging and video sharing features have left beta, and will be getting an official launch. YouTube allows messaging The new features aim to make the video streaming juggernaut a contender with other mobile messaging apps. After seeing success in Canada and Latin America, messaging and sharing will be receiving a global release in

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