Pinterest has announced that advertisers of all sizes can access Search Ads via its Ads Manager service. Target acquired Last January, the popular interest social network had introduced search targeting through keyword campaigns for select brands. The test run produced more than 2 billion monthly searches, with 97% being unbranded. This led to Pinterest to […]
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eBay has launched two new visual search tools allowing online shoppers to snap photos and discover matching products more efficiently. Snap, find, and shop The two new visual search tools, “Image Search” and “Find it on eBay,” utilise the latest achievements in visual computing and deep learning while incorporating neural networks. Image Search enables consumers
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Strategic advice from inside Google Play shows how to profit from in-app purchases in an economy that favours free access. Learning from rising stars By analysing ‘rising-star apps and games’, Aviv Shalgi has gained insight into the factors that drive in-app purchases and financial success for app developers. Shalgi—an MBA-candidate-come-Google-strategist—has shared his findings on the
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Facebook has added new features for groups helping admins to better manage and grow online communities. User feedback makes impact A new “welcome posts” feature will allow admins to automatically tag new members to distribute posts to current members with increased efficiency. Facebook is also focusing on helping members better connect with one and other by viewing group-specific
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Snapchat has unveiled Context Cards, giving users a new way to discover all kinds of info about shared snaps. Snaps tell you more From Uber and Lyft bookings to restaurant reviews and reservations, Context Cards can now provide useful contact information. In a bid to increase Snapchat's daily user engagement and foster more spontaneous discovery,
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Market Finder is a new web service from Google. It helps businesses identify and research global opportunities, offering a matching service and a bunch of guides and case studies. Match maker for businesses & markets The matching service pulls industry and category data from the operator’s website and cross-references it with country data to rank
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WhatsApp has granted the wishes of a million rushed clickers and drunk messengers. Retro chat editor WhatsApp users can now delete messages they’ve sent. Until now, you could delete a message from your own device, but other recipients could still see it. The new delete option lets you fully erase a message for everyone in
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Facebook continues to gain momentum in reach but YouTube remains the most watched online video platform in the world. YouTube takes the lead A sizeable gap has been growing between the world’s favourite steaming site and social media platform. According to a new report from Ampere Analysis, Facebook is now ranked second for online video
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Twitter will soon give users the ability to save tweets to help keep track of interesting content for future reading. Separating “likes” from later The announcement was made on Twitter via Head of Product Keith Coleman, under the tag #SaveForLater. The new addition is a result of popular user requests with many people keen for a
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Facebook has announced its new endeavour to connect users with restaurants via third-party ordering services. Social networked meals to go With people already using Facebook to figure out where to eat, the social giant is officially launching its own ability to order for pickup and delivery. Along with shared photos of fine dining and posts
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