[SMK] AI & Digital Marketing Capability Transformation
Snapchat has given users a new way to share links to content, and it should make it easier for brands to ‘go viral’ on the platform. Share from other apps The latest update to Snapchat’s iOS app has introduced a new link sharing dynamic that makes it play more nicely with other apps. App version […]
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Taylor Swift has announced she'll be releasing her very own social networking app: The Swift Life. App to precede album The popular singer-song writer is planning to release her sixth studio album Reputation this month. The album is to be released in the wake of launching The Swift Life with the only release information being that it
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Facebook has announced the ability for Oculus users to create 3D objects in Facebook Spaces and Oculus Medium and share them with friends without the headset. I made this At the recent Oculus Connect 4 event, Facebook demoed the new 3D posts where users can interact, rotate, and grab created objects. Zooming, pinching, and spinning
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SurveyMonkey has added some new customer experience features that will help team management, data collection and could potentially improve market research outcomes. Auto-tags The quality information that can be gained from open ended questions is sometimes more than offset by the large amount of time required to turn responses into actionable data. SurveyMonkey is now
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In a move that could shake up the nascent VR field, Facebook's new Oculus GO and “Santa Cruz” headsets will run on their own platform, and rely heavily on wireless capabilities. Oculus sidesteps fractured marketplace A decision to pioneer their own operating system stems from an initiative to avoid problematic PC and smartphone markets. Rather
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WhatsApp is being redesigned top to bottom to focus on customer and company communication. WhatsApp means business The new app is currently being labeled as WhatsApp Business and will enable Facebook, its parent company, to monetise the messenger platform. According to COO Matt Idema, WhatsApp “want to put a basic foundation in place to allow
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LinkedIn has announced several updates for Sales Navigator, letting businesses work more efficiently with new productivity applications. Bringing sales and marketing together To circumvent the challenge of integrating sales and marketing, the company is bridging Sales Navigator and LinkedIn Campaign Manager allowing marketers to target accounts and sales leads. In turn, sales reps will also
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Facebook has improved access to the Rights Manager API, improving management services to perspective users. Three new third parties The popular social networking platform has contracted Friend MTS, MarkMonitor, and ZEFR to integrate with Rights Manager and tailor service according to the needs of individual businesses. Launched last year, Rights Manager protects user video content
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Instagram is adding interactive polling stickers to Stories, which can be overlaid on images with customisable options. A voice for (your) people The process is simple, users need only drag and drop their chosen new polling sticker onto the desired image within the story. Once the sticker is placed the user will be prompted with
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Slack is adding a new feature where different organisations can create a common space for communication and collaboration. Integrated cooperation Shared Channels will operate like any other channel with the added ability to add entire groups rather than just inviting individuals. Part of the initiative of Shared Channels is to curtail managing ballooning guest accounts,
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