Apple has announced it's partnering with Accenture to work with larger enterprises to build advanced digital projects for iOS devices. Apple not falling far from the tree Even though Apple may be known for making accessible tools for consumers, the tech giant has long been working with heavy hitters like Cisco, IBM, and SAP to […]
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Snapchat is reaching out to many of their key influencers, in order to bolster ad revenue and put a stop to a depletion of users. Hanging on to users is no longer a snap The latest earnings report of Snapchat’s model has shown they are slowly losing users to their top competition: Instagram. To fight
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Adobe has announced updates for Adobe Campaign, with the goal to expand its machine-learning feature. AI to make the optimum decision The Adobe Campaign update contains better dashboard layouts, new email templates, and stronger tools for multilingual campaigns but have bigger intentions for their AI feature. Machine intelligence learning already enables users to find the
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Undesirables are using Facebook Messenger to spread infectious links to fool users into downloading potentially harmful adware. Trust no one Speculation on how the spread occurred suggests hackers may have used anything from “clickjacking” to hijacked web browsers according to Kaspersky Lab cyber security expert, David Jacoby. Tactics such as tricking users into clicking a
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Marketing platform Klear has released analytics of 149 brands using Instagram Stories, to see how brands are embracing the new medium. Breaking down the numbers Across eight different industries, Klear has announced that 59% of brands are using Stories to link to a shoppable page, while 23% link to other social apps, and 10% linking to
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Google recently added a new Trending Searches feature for its search app on iOS, showing you the most popular searches when tapping the search box. Know what others are seeking The new feature of popular searches is coupled with predictive answers as well, so you can type a question or get instant info before even
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GIPHY is launching a new feature specifically designed to let users know how much buzz a brand new meme is carrying. Know your memes The new feature introduces Gif view counts so you can quantify just how popular a given meme is and gauge what kind of reaction you can expect. Every time a GIPHY
GIPHY wants to know: how dank is that meme? Read More »
LinkedIn Australia has announced their 2017 Power Profiles in marketing and advertising sectors. LinkedIn’s MVPs The list is comprised of the most viewed profiles of 2016, consisting of CEOs, government, company founders, HR, marketing, and fashion. The list in alphabetical order: Cavan Brady, Brand & Marketing Strategy, Brand & Marketing Communication at The Goodyear Tire
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YouTube says it wants live content to be easy and accessible, hence they’re looking to boost interactivity between creators and audiences. New ‘ultra-low latency’ option When a producer sets up a live stream, they can adjust live streaming latency settings. Lower latency means less read-ahead. Ultra-low latency means ‘near real time interaction with minimal buffering’,
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A simplified Google business listing dashboard is now accessible to admins directly through the ubiquitous Google Search interface. Logged and locked Google business listing administrators can now edit and update their business listings directly from Google Search. If they search for their own business name, the admin will see the search results, but at the
Manage Google business listings via Search Read More »