Data geeks and number crunchers rejoice: Google Optimize is now available globally. Big picture Google Optimize was launched in September, as a paired down (and free) version of Google's enterprise product Google Optimize 360. Features included A/B testing and the ability to personal the results around your product and website. However its release was limited. […]
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Here’s a good news story for marketers: Facebook has opened up the firehose on branded content. But there are strings attached. Page turner? Until now, only verified Pages and Profiles could share branded content on Facebook. Now any Page can apply for access to the branded content tool by clicking this link. Facebook is also
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Instagram has recently celebrated another milestone. No, it’s not adopting another Snapchat-style feature – Instagram now has over 1 million advertisers on board. Million Dollar Club Instagram’s 1 million monthly active advertisers reflects an increase of 200K from the same time last year. There are also over 8 million businesses using Instagram business profiles, with
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Ever wondered what the highest paying jobs in Australia are right now? Look no further than the clever clogs from Seek’s Insights and Resources division. If you build it, they will pay Seek’s data geeks have put together an infographic showing which jobs are wearing the current cash crown. In number one stop: Architect. The
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Google Duo launched last year as a video calling platform. Now, it’s set to let you make audio-only calls too. Duo retro Google Duo has hardly disrupted the video-call market, despite positive ratings from app users on both the iTunes App Store and Google Play. Now, it's unveiling audio-only functionality that will let app users
Google Duo to do Audio Only Read More »
While you can schedule pretty much everything from emails to Facebook posts and tweets, text messages are often left out of the loop. Happily, Scheduled app is here to help. Plan ahead While Scheduled technically doesn't allow you to schedule texts in advance (thanks to Apple prohibiting the feature), it offers a nifty workaround. Once
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Google has finally launched an iPad version of their Calendar app. iPhone app plus Google Calendar App for iPad rounds out the suite, for an app that already had a version for iPhone as well as native apps for all Android devices. It includes all the functionality iOS fans already experience through the equivalent iPhone
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Dark Social is a term used to describe all the social media sharing that occurs in private, such as email and instant messaging. For example, sending a private recommendation to a friend via iMessage, sharing that recipe using Facebook Messenger, or an email to a friend about an offer you came across on a website.
Dark Social: A Guide Read More »
Instagram has debuted a new app function that blurs questionable posts with a “Sensitive Content” warning. Offensive content gets the fog treatment Users can blur content which could be labeled as “surprising or unwanted experiences” but not necessarily infringing on content guidelines. Using “Two-Factor Authentication” will allow all users to enable this feature on posting
Instagram censors risqué content Read More »
YouTube viewers will be made privy to ambient sound sub-titles such as [Music], [Applause], and [Laughter]. Adding context for the hearing impaired Google has announced the addition of the three ambient audio markers, citing their use to enhance a narrative beyond what is simply being said. The addition of sound effect information to their auto-caption
YouTube gets Wired for Sound Read More »