[SMK] AI & Digital Marketing Capability Transformation
Facebook’s pursuit of both Twitter and YouTube’s turf is escalating as it attempts to woo more celebrities to use Live, its newish live streaming feature. Live in the moment Live launched last year, and was originally only available for high profile users and select partners. While Live remains exclusive for brands with Verified Pages, Facebook
Facebook’s chasing celebs to make Live Video Read More »
It's hard to imagine a world without them, but it's been less than a decade since the iPhone walked into our lives and turned the smartphone market upside down. Today we're looking at the most influential (perhaps controversial) smartphone ever made. Early smarts Apple began developing plans for a smartphone back in 2004, with the
Number Crunch: iPhone Read More »
Google might want to own everything, but the reality is even it can’t be everything to all people. Recognising it must play nicely with others, Google Apps for Work has just released an update for customers who use its competitors’ products. One big happy digital family Users who don’t necessarily want to use Google’s web-based
MarTech Monday: Google for Apps update Read More »
A couple of weeks ago Facebook started the global roll-out of their Reactions buttons, and the feature seems to have gone down well with most users. With these changes, Facebook users can continue to “Like” or “comment” on posts, but now, along with the "Like" button, select from five other animated emojis: Love, Haha, Wow,
Facebook Reactions: What will they mean? Read More »
Amazon continues to extend its virtual tendrils into new territory with the debut of its first live TV show. Talks is cheap? Style Code Live is a 30 minute fashion and beauty show hosted by a former Miss America, an ex-Big Brother contestant, and an MTV presenter. The program is available to watch daily on
Amazon launches “shoppable” TV fashion show Read More »
Microsoft is ramping up its innovative chops with the release of a new Hub Keyboard designed to make you speedier and more productive. Tap that The Hub Keyboard for Android is designed to bring everything you need when corresponding straight to your fingertips. This means the Hub Keyboard lets you quickly add content including Office 365
Microsoft’s Hub keyboard aims to boost your productivity Read More »
There's something to be said for making the most of products you love, regardless of whether it's for work or play. Businesses using Facebook Pages can now learn even more about local users and the impact of their advertising on the popular social network. Tell me where you've been If a business has their Page
Facebook Location Insights Gets Smart Read More »
Videos, events, user base, engagement – the list of things Facebook dominates goes on and on. However one area Facebook is yet to master is music. Something that's being addressed with the latest update to Messenger. Tune in Facebook recently announced that Messenger is now integrated with Spotify, meaning users can share songs and playlists
Facebook Messenger just got musical Read More »
Video on Facebook has been big news for some time, but now Facebook Live (its live video streaming function) is becoming all the rage. To emphasise the value of live streaming video, Facebook has just updated how it ranks this emerging content. Live in the moment Facebook announced the update in a blog post. "Now
Facebook’s Live Video ranking update Read More »
Sometimes going that extra mile can reap all sorts of rewards: an adage that's especially true for digital marketers. Now you can add more bling to your Instagram snaps with snazzy new app Over. Over and out As the name suggests, Over lets you add text and artwork over your images. To begin, open your
SMK’s app of the week: Over Read More »