Another week, another Facebook mobile update. This time Facebook is testing a new way for brands to deliver in-app ads. App-etite for instruction Facebook is trialling a feature delivering users ads after downloading certain apps, with the intention of converting downloads into purchases. For example, a hotel booking app might display available rooms based on a user's

They say no news is good news. Unfortunately that tenet doesn't always apply when it comes to social. Take the recent case of the Union Street Guest House. Sign in The New York Hotel recently made headlines for its unique policy towards wedding guests: any negative reviews attracted a $500 fine. To soften the blow,

Today we're looking at a new report that sheds light on the current state of affairs at Facebook. Read on to find out the latest juicy social stats. Like it or Lump it The Facebook 2015 Industry Report from Simply Measured analysed 12,000 posts from 96 brands featured on the Interbrand 2014 Best Global Brands list. Data

It’s well and good to be following heaps of people on Twitter, but the old adage quality over quantity still applies. With this in mind, today we’ve put together a list of three Twitter accounts we think every Digital Marketer should be following. 1. Ann Handley (@MarketingProfs) Author and head of content at Marketing Profs,

Password management app Dashlane has launched a new tool that scans your inbox for potential weak spots. Is it secure? Once you give the scanner permission to peep inside your inboxes, Dashlane Inbox Scan locates potential security flaws.  These commonly take the form of plain text emails sitting unsecured in your inbox, which the scanner

With the public’s appetite for social photos showing no signs of abating, it’s more important than ever for brands to be posting quality pics across their platforms. The good news is that you don’t have to a professionally trained photographer to start churning out A-Grade images. Sometimes all you need is a clever app like

In the digital world where anything older than five years is considered long in the tooth, Yahoo is somewhat of an anomaly. As one of the first search engines it has endured where many others have fallen by the wayside.  And while it may not currently be at the zenith of its powers, Yahoo remains