While Facebook Live might be getting good numbers (and increasingly bad press), it's worth noting YouTube has quietly offered live streaming for ages. And it's going gangbusters. Largely thanks to a baby giraffe. Live to Air In February this year the Animal Adventure Park in New York starting live streaming the pregnancy of resident giraffe […]
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Facebook and video have been friends for some time – but Facebook's hungry for more and is now cozying up to TV. It's even released a report to prove it. Ratings winner Citing a study that analysed 3200 campaigns in 44 countries worth US$375 billion in ad spend, Facebook reckons adding digital (in the form of
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Like a fine wine, Instagram is improving (or at least expanding), with age. The plucky platform now has 700 million users. Lots of Hearts The milestone marks a remarkable ascent for Instagram, doubling its user base in just two years. Indeed, the last 100 million users were added since December 2016. To put that in
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Facebook has revealed its advertising revenue in Australia for the first time ever, and the numbers are enough to get Scott Morrison tickled pink. Top dollar At the end of 2016, Facebook netted $327 million in advertising revenue. This marks a massive increase from $33.6 million in revenue for 2015. In line with the increased
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Video is virtually hard currency on Facebook, but its broad reach means creators and brands can't always track where their videos end up. To help keep your video ducks in a row, Facebook has launched Rights Manager. Know your Rights Rights Manager is a collection of admin and workflow tools designed to help you manage
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LinkedIn has updated its privacy policy across the board in changes that will affect its 500 million users. Here’s what you need to know. Open Source First up, your LinkedIn profile is now more visible than ever. While profiles have long turned up in search engines, now LinkedIn will allow select third-party services to show
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As Snapchat struggles to keep up with the Joneses (or in this case, every platform owned by Facebook), it’s not wasting any time rolling out new features helping advertisers cash in. The latest development in Snapchatland: a self-serve ad platform. Step right up There are shouts and murmurs around the web predicting that Snapchat will launch
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While Instagram Stories might have leapfrogged Snapchat in popularity, a new report shows Snapchat's top of the pops with the kids. Teen dream The biannual Taking Stock with Teens survey by Piper Jaffray asked 5500 teens their opinions about digital trends. It revealed 39% of teens use Snapchat daily, compared to 23% for Instagram. Some
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Released last summer, Uber Central is stepping out of the beta and bringing multiple car services for businesses and their clients. Super dashboard key to Uber Central A new feature for Uber tablet apps is the addition of a dashboard within Uber for Business, allowing for one user to play role of dispatcher, coordinating multiple
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Here's a handy update for Google users on-the-go: you can now access the Timeline feature on iPhone and iPad. Map it out Timeline lets you retrace your steps via Google Maps. For example, the feature can recall the coffee shop you went to recently, or the vintage shop you stumbled across a few weekneds ago
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