[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

What can you do about Negative Reviews?

Wisdom Properties Group was recently pinged by the ACCC over a non-disparagement clause in its standard home building contract, which allowed Wisdom to control what customers said about its services, including via online review forums. Fair Enough? The ACCC considered the clause an ‘unfair contract term’, which generally includes terms which create a significant imbalance […]

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New Admin Group Settings for WhatsApp

Group descriptions, security against members continuously rejoining after leaving, and a “catch up feature” are all among the latest improvements for WhatsApp. You seem familiar Admins can now send group-wide messages to make announcements, making it easier to keep a large base informed. WhatsApp’s latest announcement leans heavily into the suggestion of parent-teacher relations, community centres, and

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Facebook reconsiders Cryptocurrency

It seems Facebook is backpedaling on its blanket ban over cryptocurrency advertisements, in a stark reversal from its previous stance. No wooden nickels Having put an end to cryptocurrency ads as far back as January, Facebook is pivoting to allow crypto ads from pre-approved advertisers in certain circumstances. Originally, Facebook considered ads regarding coin offerings,

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Martech Mashup: Google approves Alternative Metrics

No, Google is not steering the USA away from feet and inches: they’re launching Google Measurement Partners. Partners young and old The announcement heralds a contingent of third-party services that they reckon have something to offer folks who want something other than the G mainstream. At the moment, 23 partner logos grace the launch press

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