Pew Research Centre has released their latest report on social media trends of 2018, confirming Instagram and Snapchat’s continuing popularity with younger demographics. Youthful social apps The numbers are in and it appears a robust 78% of Snapchat and 71% of Instagram’s users within the 18 to 24 age range are the most active, according […]
Snapchat and Instagram still strong with 18 to 24-year-olds Read More »
Facebook has announced their launch of Video Chat on Messenger Lite for Android, a streamlined version of the app offering core features for older devices. Keeping it lite Facebook has made the feature available across nearly all its platforms, tailored for legacy devices and users with slower internet connections, the update ensures everyone can video
Video Chat for Messenger Lite Read More »
Dropbox has unveiled a new add-in for Microsoft Outlook that will allow users to share files of any size, making it easier than ever to send larger files without the pesky data cap. Room when you need it Have you ever found yourself playing with the difficulty of managing cumbersome attachments, even sending multiple emails?
Dropbox launches add-in to Microsoft Outlook Read More »
Facebook has unveiled a new tool allowing travel brands to shape holiday makers’ travel plans before they’ve even chosen a destination. An edge for travel advertisers In an effort to appeal to perspective travelers, Facebook introduced a new ad product enabling brands to target users before they have even chosen a destination with Trip Consideration.
Facebook gives Travel Brands more Influence Read More »
YouTube has officially brought its Dark Theme to the mobile platform, and Apple users will be happy to know they are first in line. Power saver Since the introduction of a darker theme to the YouTube web platform, users have been anxiously awaiting to bring the new tint to their mobile device. Since March, Apple
YouTube is going “Dark” Read More »
Google has recently announced they are streamlining the reach of AdWords to be more reflective of the product habits of consumers. Efficient advertisements Consumers have taken to researching just about any product before buying, from video searches to googling specific info, so the company is partnering the power of Google and YouTube AdWords. Brands can
Dual wield the power of Google and YouTube AdWords Read More »
It was meant to be a light-hearted advertisement to support a new product campaign. Instead, the Ad Standards Community Panel found a Carlton & United Breweries advertisement breached the AANA Code of Ethics. Background CUB ran a promotion to support the launch of its Rusty Yak Gingery Ale. Consumers who found a bottle of the
CUB Ad “Vilifies Red Heads” Read More »
Facebook’s latest update for Android is giving users the capability to find and pay for public Wi-Fi hotspots with greater ease. Where there’s a will, there’s a Wi-Fi Facebook has launched a new Android app as part of its Express Wi-Fi initiative, allowing users to search and log on public Wi-Fi networks for a fixed
Find public Wi-Fi through Facebook app Read More »
Twitter is determined to remove the ambiguity associated with its Like button, so users have a more definitive way of saving an article without sounding like they support it. I like it, I don’t “like” like it Found an odd Tweet that piqued your interest? Maybe a controversial piece of writing that you’d like to
Twitter introduces new Bookmark feature Read More »
A strategic partnership between Dropbox and Salesforce is set to streamline, integrate and reimagine what it means for teams and the allies to collaborate. Unlocking ways Dropbox says the new partnership will ‘unlock new ways for teams to collaborate across sales, service, marketing, commerce, and more.’ We can expect that this will be fulfilled via
Martech Mashup: Dropbox clicks with Salesforce Read More »