A recently released study has a stern message for content managers: social engagement is trending down. Finger on the engagement and referrals BuzzSumo’s Content Trends Report 2018 has revealed that ‘Content engagement, such as shares, likes, and comments on social networks, has halved since 2015.’ Further, it has found that referral traffic from social sources […]
Study: They Don’t Share ‘Em Like They Used To Read More »
After going public, Dropbox has announced it will be bringing G Suite integration to bolster storage thanks to its new partnership with Google. D'Box goes G With over 50% of Dropbox users also having a G Suite account, the move to integrate Drive, Docs, Sheets, and Slides enables all of the above to be stored
Dropbox to partner with Google G Suite Read More »
The Facebook Journalism Project: Local New Subscriptions Accelerator has been announced to help metro newspapers transition into the digital age. $3 million pilot project In the twilight of the print industry, publishers are adopting a new model of digital subscription essential to the sustainability of their business and Facebook is providing a guide to drive
Facebook works Local for Subscriptions Read More »
Android’s VP of Engineering has offered developers a preview of what the next generation of Android will bring. At a glance, the improvements to display and camera management could have a real impact on socials and integrations. Better display options Full screen content is getting easier to manage, with cut-out support and options that will
Android P is Coming: Are you Ready? Read More »
Facebook has published their findings from their 2018 Inclusive Internet Index, complied by the Economist Intelligence Unit. Internet as resource At present, the internet may be the single most useful tool we have as a society, but 3.8 billion of the global population don’t have access and Facebook is trying to bring internet to the
Facebook shares Insights from Inclusive Internet Index Read More »
China’s most popular social app has hit the 1 billion milestone, and the rest of the world is beginning to notice. China takes social media stage Until now, only WhatsApp, Messenger, YouTube and Facebook could boast clearing the billion monthly user achievement, and WeChat is joining the ranks with a surge, marking it as China’s
WeChat hits 1 billion monthly users Read More »
YouTube is launching a new Studio Dashboard and adding three data measures for creators to analyse. First impressions Whenever a viewer sees a video thumbnail within YouTube, it will be registered as an ‘impression’. Thumbnail impressions will be reported from home pages, subscription feeds, search results, and the “up next” section. Most marketers will recognise
Martech Mashup: New YouTube Analytics Read More »
Facebook is setting its sights on the digital job market by rolling out job posts in over 40 countries and offering users a professional way to connect. Jobs on the feed A new Jobs tab will be appearing on business Pages, Facebook Marketplace, and News Feed. Businesses would also be able to promote jobs with
Facebook challenges LinkedIn Read More »
Feature after feature, Instagram continues to add to its photo-friendly arsenal. Now four more are reportedly in the works: a new portrait mode, cinemagraphs, convo organising, and data download. The wonderous new perks AI enhanced photos, minimalistic video, keeping track of past conversations, and better monitoring your own data are all part and parcel in
Four new Features on Horizon for Instagram? Read More »
The Brussels Court of First Instance has issued a warning to Facebook, demanding the platform cease all tracking of Belgian citizens and delete their data, or face a €100 million fine. Europe against metadata The decision follows the German court’s declaration that Facebook data collection policies are deemed illegal for the purposes of advertising, spurring
Europe pushes back against Facebook tracking Read More »