[SMK] AI & Digital Marketing Capability Transformation
It's got kittens, Bieber, and controversial comments covered. Now YouTube is trialling in-app messaging. You've got mail The feature reportedly allows users to send video clips, links, and text directly from YouTube's app. The beta feature is being tested in Canada on iOS and Android, with a wider roll out expected later in the year. […]
YouTube tests waters with In-App Messaging Read More »
You can accuse Snapchat of many things, but dragging its feet is not one of them. Less than a year after opening up its advertising floodgates, the platform is now expanding into offline targeting. Stay on target Snapchat will now give advertisers access to Oracle's Data Cloud, which includes info about what Snapchatters purchase offline,
Snapchat targeting extends offline Read More »
Want to know why we really use Facebook and Instagram? So does Facebook. Recently the Facebook IQ team commissioned Ipsos Connect to study people aged 18 – 64 years in Australia, Brazil, France, Japan, the UK and US who use Facebook and Instagram at least once a week. Here’s what they found. Warm and fuzzy
Study: How we’re using Facebook and Instagram Read More »
Social media can be used for more than just engaging likers and referring traffic. We regularly use our Facebook pages to create what we call 360s. A 360 is a story that uses content created on Facebook. For example, we will create a post on Facebook, the content (comments or photos) on that post are
Social Media and 360s: How it can work Read More »
Slack users rejoice: your favourite app finally has threaded messages. Say it again? The new Slack threads appear as conversations in the side panel of the app. They share the space with the existing sequential messages, rather than replacing them. Slack says this makes it easier to track related messages and manage a larger amount
Slack now sports threaded messaging Read More »
We look which times will get you most bang for your buck on Facebook.
The best times to post on Facebook Read More »
On January 12th, YouTube unveiled their latest endeavour to connect fans with creators, through means as speedy as they are profitable, thanks to a handy new tool: Super Chat. Beta with Pizazz To battle the ebb and flow of comment mining, YouTube stars such as iHasCupcake are beta testing the new system via their existing
You Too Can YouTube: Super Chat! Read More »
A Twitter bug has been creeping its way through user timelines, causing “you might like” users to populate personal feeds without permission. I don't know you! Unauthorised followers had Twitter users in a united uproar over the nature of these new unknowns. Twitter has since stated that they are working on a fix. The nature
Twitter Bewitched by Timeline Bug Read More »
If the best way to get your Instagram uploads in front of more eyes is to use hashtags, why does typing tags have to be such a drag? One developer, frustrated by this very problem, has released a new app Magnify that could solve this modern conundrum. Shareable imagery Taking advantage of Android's Accessibility Service,
Magnify your Instagram hashtag game Read More »
Snapchat has introduced two new features that brings gives users more control, and brands a new look in. Search N Snap Snapchat now features a search bar at the top of the app. This means you can look up friends, brands, and other users. The second updates allows users to upload video and photos to
Snapchat gives more control to users, opens door to brands Read More »