Last year, Google announced a partnership with Salesforce to integrate their Sales Cloud with Google’s marketing and advertising data. Now that plan is coming into action. Battle of the numbers The first of several integrations between the two companies is a sales pipeline, which can import directly from Sales Cloud to Analytics 360 and offer […]
Google Analytics 360 adds Salesforce Read More »
Google has taken an detailed look at the obstacles facing small business, and discussed their findings regarding several small business models. Small business grows big online Google analysis examined women-owned small businesses and rural-based small businesses while contrasting their adoption of online tools, which remains one of the most significant barriers. Women-owned business saw a
Google looks at opportunities for SMEs Read More »
Code analysis of the Google Photos app has found, hidden in the code, an as-yet dormant potential for a more social photos experience. What’s in a like? The ability to ‘like’ photos and videos has long been an intrinsic part of social networks. Now, a post at 9to5Google has revealed a plan to let people
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As of now, Australian webmasters can search and secure domain names via Google. Google Domains unveiled If you’re Australian and you’ve got a Google account, you’ve now got easy access to Google Domains. The service is still in Beta, but has launched to folk in Australia and 14 other countries. Actually, the Americans have been
Martech Mashup: Google Domains is go in Oz Read More »
Google’s new mobile magazine format, AMP Stories, is available to the world, but rather than stealing Snapchat Discover’s limelight, they may bolster traffic for each other. Many creeks feed a river Google’s recent launch of AMP Stories was initially considered an attack on Snapchat’s feature, but the two seem to serendipitously be strengthening a burgeoning
Google Stories and Snapchat get symbiotic Read More »
As of February 2018, the Google Pay app is set to continue its mission to simplify payments, both online and in shops. Yet another payment method Google Pay lets consumers register cards, so their device can be used as a secure tap-and-go payment option in shops, or to easily transact online. But payment methods abound.
Google’s one-stop Pay app Read More »
Google Lens is set to become more broadly available and will integrate more tightly with Google Assistant. Look at your images, smartly Google Lens uses visual analysis to get info from images. You can search visual content for recognised items/faces, or launch an action from anything that can be seen via a Lens-enabled camera. Still
Martech Mashup: Google Lens on Oz devices Read More »
Following fixes in December and January, Google is further modifying the interfaces of Google Docs, Slides and Sheets. Switcheroos Regular users of G Suite will notice a re-ordering of items in the ‘File’, ‘Edit’ and ‘Tools’ menus. The reshuffle is meant to be more practical and intuitive, so let’s hope the change comes naturally. Also,
Martech Mashup: Makeover for Google Docs Read More »
Google is spearheading local news with a new app called Bulletin, letting any user post photos, videos, and messages straight to the web from mobile. Hyperlocal Without blogs or personal sites, Google is streamlining public stories that can be accessed directly through Google search and social networks, all thanks to Bulletin. Competing with Twitter and
Google gets Crowdsourced with Bulletin Read More »
Flourish is a Google-endorsed visualisation generator that is now free for journalists. G Lab pays the premium A Google News Lab partnership with Flourish developers has resulted in newsrooms getting totally free Flourish premium accounts. As of February 2018, anyone can sign up for a free Flourish account. Flourish visualisations look good, but standard free
Google Visualiser with Flourish Read More »