Instagram Direct could mark a significant shift in Instagram’s core focus, expanding itself into what could be a full on communications service. Video: its hot right now Inline with top competitors like WhatsApp and Facebook Messenger, a recent Instagram leak suggests the platform may be ready to enable users to make video calls. The central […]
Instagram Direct Video Hints at Big Change Read More »
For about four years, SocialRank has been helping brands understand their social followers via practical metrics. Their new product, SocialRank for Content, sharpens the focus to analyse individual tweets and posts to see who does what and when. For the love of content SocialRank for Content involves the application of their analytical methods to individual
SocialRank knows why your Tweet Wins/Loses Read More »
Business profiles on Instagram will now be able to plan organic posts, and view public profiles that have tagged or made mention of its brand. Natural content gets boost Business profiles will also be able to view competitors, while keeping informed on their own social media PR, all thanks to the latest update. The addition
Brand-friendly Instagram updates Posting Privileges Read More »
Facebook’s News Feed may take a hit in popularity as Stories fast becomes users’ favourite way to share and consume new content. Facing change Amidst Facebook’s fourth-quarter earnings, Mark Zuckerberg announced big changes to News Feed as a result from the continued evolution of social media usage. According to Zuckerberg, “Stories are on track to
Bad news for Facey’s News Feed? Read More »
Snapchat has launched an online store in their media section, in order to generate more e-commerce amid lacklustre profits last quarter. Digital world to real world The Discover section is now offering Snapchat-branded merchandise directly through the app, meaning you too can own a plush dancing hotdog. Originally reserved for publishers including BuzzFeed, Condé Nast,
Snapchat looks to Merch for Moolah Read More »
Instagram is bringing the success of its Carousel Ads format to the popular Stories section. And round the wheel it goes With more than 800 million monthly users, Instagram has a robust base for ad potential, which makes sense that it would incorporate an already established ad format like Carousel to Stories. Advertisements in Stories
Instagram Stories gets the Carousel treatment Read More »
Twitter plans to release an update allowing users to post video content with greater efficiency by removing the number of taps required. Record, tweet, done In ever increasing competition with Snapchat and Instagram, Twitter is allowing users to access camera functions with near instantaneous navigation, giving more emphasis to video content. A prototype has been
Twitter’s new Camera to Streamline Video Read More »
Instagram has added the ability to place GIF stickers on any photo or video within a user’s story. The stickers are alive! Now, when you go to place a sticker on a given video or photo in stories, fashionable users will be happy to find a new GIF option. A library of trending GIFs brought
Behold! Instagram GIF stickers Read More »
Maisie Williams—famous for her role as Arya Stark on ‘Game of Thrones’—has co-founded a social app designed to facilitate talent discovery and creative collaboration. It’s called Daisie. Daisies in the chain The publicly stated objectives of the app include to give creatives a hub to ‘like, share and collaborate on projects in communion’. Refinery29 calls Daisie the
Find talent with Arya Stark’s new app Read More »
A recent Harris Poll reveals that social media may be at an all time high, but usage doesn’t translate to appreciation for the medium. America loves to hate social media The recent poll surveying 2000 adult online users stated that out of 89% who were familiar with Twitter, 43% were in favour and 46% wished
How US users really feel about Social Media Read More »