[SMK] AI & Digital Marketing Capability Transformation
Twitter plans to release an update allowing users to post video content with greater efficiency by removing the number of taps required. Record, tweet, done In ever increasing competition with Snapchat and Instagram, Twitter is allowing users to access camera functions with near instantaneous navigation, giving more emphasis to video content. A prototype has been
Twitter’s new Camera to Streamline Video Read More »
Instagram has added the ability to place GIF stickers on any photo or video within a user’s story. The stickers are alive! Now, when you go to place a sticker on a given video or photo in stories, fashionable users will be happy to find a new GIF option. A library of trending GIFs brought
Behold! Instagram GIF stickers Read More »
Maisie Williams—famous for her role as Arya Stark on ‘Game of Thrones’—has co-founded a social app designed to facilitate talent discovery and creative collaboration. It’s called Daisie. Daisies in the chain The publicly stated objectives of the app include to give creatives a hub to ‘like, share and collaborate on projects in communion’. Refinery29 calls Daisie the
Find talent with Arya Stark’s new app Read More »
A recent Harris Poll reveals that social media may be at an all time high, but usage doesn’t translate to appreciation for the medium. America loves to hate social media The recent poll surveying 2000 adult online users stated that out of 89% who were familiar with Twitter, 43% were in favour and 46% wished
How US users really feel about Social Media Read More »
Recently leaked stats show sgrowth in Snapchat Stories has halted, while Instagram Stories continues to grow. What is the Story? Snapchat is finding itself at a loss of momentum and learning it's difficult to recruit new talent amidst the recent slump in avenue growth. According to Taylor Lorenz of the Daily Beast, Snapchat’s Snap Map
What the future holds for Snapchat Read More »
Instagram is jazzing up content by rolling out Type, a feature which allows users to overlay text in different fonts and backgrounds. Not new, but new to Instagram Type is really a means to keep up with the Snapchat and Facebook fashion of adding a bit of the written word to any photo, album, or
Add text to Instagram Stories with Type Read More »
A recent survey by investment firm Cowen has downgraded Snapchat shares by 5%, and predicts they will continue to lose ground to Instagram. All snaps must fade Cowen lowered its rating of Snapchat’s value, predicting a 30% drop in stock price over the coming months. Finance analyst John Blackledge is predicting investors prepare for shortfalls
Snapchat shares take a tumble Read More »
In findings that will surprise few, it turns out many of us no longer trust news sources on social media networks. Stop the Press The Edelman Trust Barometer, now in its 18th year, surveyed over 1000 social media users in the UK. The report found less than one quarter (24%) of users trust news sources
Report: People don’t trust News on Social Media Read More »
Snapchat is considering the introduction of video ads, which can only be skipped after being viewed for three seconds. Pony up The ads would appear in a similar format to current YouTube advertisements. Once three seconds have elapsed, users would have the option to skip or watch the remainder of the ad. While there's no
Snapchat considers three-second ‘Compulsory’ Ads Read More »
Proving it’s a fine line between creepy and cool, Instagram has rolled out a new feature letting people view when you’re using Instagram, and how often. Location, location The feature lets friends see when you last opened Instagram, and if you’re currently ‘Gramming. The update is only available for people you follow, and those you’ve
Instagram’s new feature: Cool or Creepy? Read More »