LinkedIn has announced the roll-out of a new app for university graduates about to enter the job market: LinkedIn Students. A new direction LinkedIn is making a priority of attracting younger users to their platform and Students represents a bold step in that direction. Befitting its name, Students has a variety of tools that LinkedIn […]
SMK App of the Week: LinkedIn Students Read More »
Will 2016 be the year we remember as the year that 360 immersive VR video goes mainstream? With the unveiling of Live 360, YouTube is certainly doing everything they can to make it happen. Stealing a march on Facebook Over the past year, we’ve heard a lot about Facebook’s big plans for VR/360 video. Something
YouTube first to go live in 360 degrees Read More »
Australia Day, 2010: Most people had never heard of a tablet computer. A day later, Apple launched their first generation iPad. Six years on, tablets are all-but ubiquitous, and the market is still going strong. Uptake By 2012, 24% of Aussies owned and used a tablet—making it equal #1 for tablet uptake with Spain. At
Number Crunch: Tablets 2016 Read More »
Designed for small to medium sized online retailers, Reelevant is a cloud-based service that allows users to send emails capable of adapting their content in real time based on user data. It’s alive! Launched in 2016, the French startup Reelevant gives users access to an email editor, complete with templates and drag & drop images
MarTech Monday: Reelevant for real-time email personalisation Read More »
RebelMouse, a startup aimed at boosting your content’s organic reach on social media, has launched Discovery—a new tool that connects publishers with like-minded social media accounts. CRM meets CMS RebelMouse’s Discovery tool is a customer relationship management platform (CRM) that can be easily integrated into many different content management systems (CMSs). Snapping right in with
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Twitter’s ‘best-of’ curated space, Moments, just got a whole lot more musical. Musical Moments Since 2014, SoundCloud’s audio cards have made it possible for people to share and stream songs with a single click directly from their Twitter timeline. Until now, however, SoundCloud audio cards have been absent from Moments. For curators, the expansion of
Twitter & SoundCloud bring music to Moments Read More »
If you’ve been hearing a lot about bots lately, there’s good reason. A surge in popularity has some calling them “the new apps”. And, just like apps, they’ve now got their own store: Botlist. Rise of the Bots In the wake of Microsoft’s Tay chatbot debacle, chances are that even your mum has now heard
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Since Facebook began rolling out live video streaming last year, brands have been quick to recognise the feature’s powerful potential. And now, with Facebook’s latest updates, marketers have even more great possibilities to play with—and more metrics to evaluate how their content is performing. Go Live in Groups Thanks to the Facebook’s latest tweaks, you
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Taking photos with our devices is second nature. Unfortunately, that tends to mean that unwanted photos have a habit of piling up pretty quickly. Sorting through them all to decide which to keep and which to bin can be a tedious chore. Slidebox is slick photo-management app that lets users easily sort the keepers from
SMK App of the Week: Slidebox for Android Read More »
In a big boost for influencers and publishers, Facebook has unveiled a new tool and policy update that make it easier to share a wider range of branded content. New policy: More branded content Up until now, third-party advertisements on verified Pages were prohibited without Facebook’s prior permission. Facebook’s recent branded policy update, however, now
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