[SMK] AI & Digital Marketing Capability Transformation
Uber has acquired Swipe Labs—an social app development firm once touted as a Snapchat rival. Joining, partly Swipe Labs CEO Marwan Roushdy announced the move via Medium. Terms of the acquisition are as-yet unknown. Roushdy’s post says that ‘a portion of the [Swipe Labs] team will be joining Uber’. The futures of the remaining portion […]
Uber seizes social specialists Read More »
We use Hootsuite to manage all our social networks, but lately we've been unable to generate previews for the links we shrink as posts. Hootsuite are doing their best to identify the problem but, despite on-going investigations by their development team into the issue, it is persisting. Seeing is believing It has got to the
What is going on with the previews on Facebook? Read More »
LinkedIn’s new Search features will enable users to see how many people found them, the seeker's job title, and the companies that sought them out. What would you say you do here? The new platform will allow users to view a breakdown of how many searchers and from which field sought you out, complete with
LinkedIn Search gets an upgrade Read More »
In order to combat slow load times, Google has launched Test My Site to maximise mobiles sites and cut down on dropped traffic. Quicken the pace Google posted that 46% of all users find extended load times to be the single biggest frustration when browsing. Not terribly shocking. The new diagnostic feature will include: testing
Martech Mashup: Google’s Test My Site Read More »
Google has named the successors to Google Drive and the Google Photos desktop uploader. The heirs are split into consumer-level tools and enterprise solutions. Backup and Sync Backup and Sync is the consumer-targeted tool that Google says will ‘help everyday users back up files and photos from their computers, so they’re safe and accessible from
Sync and Stream supplant Google Drive app Read More »
Google’s new app, Triangle, grants greater control of how apps use Android devices’ mobile data connections. Saving data Triangle lets consumers see which apps are using their device’s data connection, and make decisions about which ones should. They can decide whether to allow or to block each app. At a glance, that seems simple enough.
Google’s Triangle tracks mobile data Read More »
YouTube, the popular video content creator, has now got 1.5 billion monthly logged-in users. I Tube, you Tube, we all Tube…for YouTube CEO Susan Wojicicki stated that 1.5 billion users is on par with one in five of the global population watching at least one video per month. Riding the good will of their announcement,
YouTube joins the 1.5 billion club and introduces VR180 Read More »
Facebook is debuting an update utilising Live Creative Kit tools to foster the creation of original video content. Snaz up your video feed Users of Facebook Mentions, an app built for personalities with high-volume followers, can now add stylised live broadcast frames, custom stickers, intros, and outros. The update will also feature easy-links to Instagram
Facebook launches app for video content creators Read More »
LinkedIn is expanding its LinkedIn Marketing Program with the introduction of 19 fresh partners. Technology and service providers: the new cool With an ever-shifting digital marketing landscape, marketers are continually putting faith in tech and service providers to give them the edge in advertisement strategies. According to LinkedIn’s Chief Marketing Technologist, Scott Brinker, 59% of
Martech Mashup: LinkedIn supersizes Marketing Program Read More »
Google has enhanced its G Suite security toolset with a new feature called OAuth Apps Whitelisting. Nail needs a hammer Organisations with G Suite can often benefit by integrating third-party apps. Of course, opening a system to unverified software presents a potential security risk. If left to individual user discretion, malicious apps can sometimes trick
G Suite Admins get greater control Read More »