[SMK] AI & Digital Marketing Capability Transformation
Facebook has been resting idle for sometime when it comes to AI voice assistants, but the social network is about to break its silence. Say ‘Aloha’ Even though its smart speaker has been shrouded in secrecy for some time, Facebook is ready to launch its own speech recognition feature for Facebook and Messenger called Aloha. […]
The Voice of Facebook says ‘Aloha’ Read More »
With the growing popularity of AR, two tech giants are putting their innovation eggs in different baskets as Facebook tests AR ads and Apple releases ARKit 2.0. Different focuses Apple’s ARKit is expected to “command a price premium” as it refines new prototype apps for IKEA Place (a furniture placement simulator) and the American Airlines app
AR ascendant at Facebook and Apple Read More »
LinkedIn wants to make exchanging numbers and emails easier for professionals on-the-fly with a scannable Quick Response code. Can I grab your QR? The time of scrambling for a pen or thumb-fumbling details into a mobile have passed, now professionals can swap contact info lightning fast with unique QR codes. According to LinkedIn, the new
LinkedIn to Connect Members with QR Read More »
Google’s Hangouts Chat is looking more social as it lets users react to messages with a variety of emoji reactions. Following Facebook More than two years after Facebook launched their expanded options for the standard set of emoji reactions for posts, Google Hangouts Chat is doing something similar. You can use all the traditional favourites:
React with emojis in Hangouts Chat Read More »
Facebook plans to launch its own dating feature within its flagship app, rather than creating a standalone one. Social love Though it isn’t quite ready to launch, Facebook is making a clear statement that it's looking to enter Tinder territory with its own Facebook dating feature. The foray into romance seems to be geared more
Facebook gets Romantic Read More »
Adobe wants to make your next email campaign fast and efficient with AI and a whole suite of useful tools. Space Odyssey 2018 The name Sensei is Adobe’s catch-all term for its entire wing of artificial intelligence tools. While their premier email marketing service, Adobe Campaign, is making waves with precision emailing. Marketers need only
Let Adobe Sensei tell you when to Send Read More »
A UK social worker has been let go for having made unflattering remarks about “nightmare parents” on Facebook. Facebook faux pas North East Lincolnshire Council had been employing Joanne Thomas through a social work agency when she posted complaints about “nightmare parents and demonic children” and was swiftly fired. The worker had allegedly referred to
Facebook Post sees Social Worker Fired Read More »
Google has published a short guide to best-practice push notifications. Noticed in the noise App notifications can reach both active and lapsed app users. When they get good interaction, their app generally experiences better retention rates. Because they work, more apps are using them. As they become more commonplace, it’s increasingly challenging to ensure your
Google advice to Optimise App Notifications Read More »
The Undo feature which allows users a brief window in which to cancel a possibly embarrassing email has arrived on mobile. The power of ‘oops’ It has taken about four months for Undo to make its way from desktop to mobile but the inevitable has happened with the latest Android 8.2 update. Very much like
Gmail brings “Undo Send” to Android Read More »
Instagram’s direct message polls can be handy for all kinds of questionnaires and if you want to keep the answers to yourself, you can. Gather info quietly Now users don’t have to broadcast the info collected from Instagram Direct Message surveys, thanks to new poll sticker options. The feature was rolled out a few weeks
Instagram provides Private Feedback on Polls Read More »