[SMK] AI & Digital Marketing Capability Transformation
Facebook loves Live and 360 video almost as much as it loathes clickbait and fake news. Every week the former gets shiny new update, the latter a severe clamp down. Here’s the latest in Facebook’s move to crush clickbait. Click at your peril Facebook considers posts that are misleading, sensational, or spammy as clickbait. Also
Facebook’s cracks it with Clickbait Read More »
Hot on the heels of an April redesign for Instagram Direct, an Instagram app update is making further changes to the rules about square photos. With some tweaks to link previews too. Rectangular DMs Probably the most significant change of the update is that users can now share rectangular photos inside Instagram Direct – the
Instagram: not so square, Direct Read More »
Facebook has announced two updates for Live that make it easier to connect with friends. Here what's you need to know. Live Chat with Friends The first update is Live Chat with Friends. This feature lets you invite multiple friends to a private chat, where you can discuss a public live broadcast. For example you might be
More ways to connect on Facebook Live Read More »
If you use Canvas Ads on Facebook, life just got a little easier. Or at least more automated. Set and Forget Now when you enter a URL to create your ad, Facebook automatically pulls images from the page, including their related links. And boom: you now have a Canvas Ad! The tech wizardry is thanks
Facebook automates creation of Canvas Ads Read More »
It was only a matter of time, really. Yes, you can now order food on Facebook. So there's no longer any reason to leave the house now, is there? Feed my Facebook Select Facebookers are seeing a cute Hamburger icon on desktop and mobile. It's called "Order Food". Clicking the icon lets you place food
Yup, you can now order food on Facebook Read More »
Here's something that's taken longer to happen than might be expected. Facebook is testing a feature that unifies notifications across Facebook, Instagram, and Messenger. Sorry WhatsApp, you don't make the cut this time. Family First This means if you get a Like on Instagram, you'll be notified on Facebook or Messenger. Conversely, if there's a
Facebook, Instagram and Messenger unite Read More »
Ever wondered which companies are top of pops at the moment? Wonder no more – LinkedIn's Top Companies List 2017 has been unveiled. Cue drumroll… And the winner is… To pick the winners, LinkedIn looked at the most-sought after companies among its 500 million members, apparently based on billions of actions. The winners (incidentally occurring in alphabetical
LinkedIn’s Top Companies 2017 Edition Read More »
Here are two handy updates for LinkedIn lovers: a new InMail Analytics Report and Today's Job Matches for mobile. Measure it The refreshed InMail Analytics Report pulls data from LinkedIn's vast treasure troves, so recruiters have access to more strategic data. Improvements include an intuitive interface, actionable insights, response rates for candidates, and data on
Martech Mashup: LinkedIn Job Matches go Mobile Read More »
While fierce debates rage about which platform is the fairest of all, the proof is in the pudding. Or at least the stats. And when it comes to Influencers, Instagram reigns supreme. Insta-hits The 2017 State of the Union Report from Hashoff, which surveyed 300 Influencers, revealed that a whopping 99% of respondents post to
Report: Influencers love Instagram the best Read More »
Facebook is cracking down on Pages publishing Live videos that aren’t, exactly, what you’d call engaging. Moving pictures Facebook has updated its Live API Platform Policy to prohibit the use of static or looping images, and live-stream polls, in Live broadcasts. The update is a response to user feedback, and the proclivity of publishers using countdowns
Facebook reads the Riot Act on Fake Live Video Read More »