[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Smartphones more popular than TV in China

All signs point towards 2018 being the year that smartphone usage will officially overtake television viewing in China.   Small screen to smaller screen Viewing habits are evolving amongst consumers in China as eMarketer reports that growth in online video services is driving record breaking viewership via smartphones. According to a recent eMarketer report, the

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Facebook weathers Legal Liabilities through GDPR

As scrutiny against Facebook continues to build in the shadow of the European Union’s data protection framework, the company’s legal abilities may be on the decline. The storm continues Facebook USA will be taking over data processing for international users instead of Facebook Ireland, in the wake of the European Union’s latest sanctions to update

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YouTube TV launches Digital-Only Channels

YouTube TV plans to expand its digital offerings by turning to digital media publishers like Cheddar, Tastemade, and The Young Turks Network. Money on the line YouTube is differentiating itself from its TV based competition by developing content specifically for online streaming with a financial news channel and a general news channel from Cheddar. More

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