Susan Wojcicki—YouTube’s chief executive officer—has announced the streaming giant’s top five priorities for Creators on the platform in 2018. Could this hail a new genesis after the ‘adpocalyse’? Five things the Tube wants to do for you In a post on the YouTube Creator Blog, Wojcicki lists five ways they plan to do things better […]
YouTube CEO: a 2018 to-do list Read More »
Maisie Williams—famous for her role as Arya Stark on ‘Game of Thrones’—has co-founded a social app designed to facilitate talent discovery and creative collaboration. It’s called Daisie. Daisies in the chain The publicly stated objectives of the app include to give creatives a hub to ‘like, share and collaborate on projects in communion’. Refinery29 calls Daisie the
Find talent with Arya Stark’s new app Read More »
Last year saw some massive advancements in advertising, now experts are projecting 2018 to be no different. Web use and grabbing attention In a record year of online advertising surpassing television, Adzooma predicts more searches by voice, better audience targeting, stronger pay-per-clicks, and more image/video based ads. Voice searches spiked by 20% over 2017 and
Report: 2018 Advertising Trends Read More »
Integration between Slack and Google Drive is taking a visual step forward, letting administrators see exactly what’s going on. Two-way notifications For a while now, teams that use the Google Drive integration for Slack have been able to look in Slack to see activity notifications of changes made to files via Google Drive. Now, after
Martech Mashup: Slack dash on Drive Read More »
Facebook recently announced News Feed will begin prioritising trustworthy publisher’s links after users fill out new survey consisting of two single questions. Simple, elegant, and straight to the point The new “exhaustive” survey consists of the following questionnaires: Do you recognize the following websites? Yes or No. How much do you trust each of these
Facebook battles Fake News with Publisher’s Survey Read More »
Previously, you’ve been able to define who could edit a draft page in Google Sites. Now, Google’s added similar functionality to specify who can view a published site. How to publish for individual targets Site authors and editors can click the Share icon (a plus person icon). In the panel that opens up, change the
Google Sites get target specific Read More »
MailChimp is doing more with e-commerce. Existing integrations are getting a mini-bundle of new functionality, and there’s a couple of fully-fresh ones to boot. BigCommerce, Ubercart & Drupal Commerce Users of these three popular suites can now get a bit extra from their MailChimp integrations, including auto-enabled popup forms and product retargeting emails. BigCommerce users
MailChimp E-Commerce Expansions Read More »
A recent Harris Poll reveals that social media may be at an all time high, but usage doesn’t translate to appreciation for the medium. America loves to hate social media The recent poll surveying 2000 adult online users stated that out of 89% who were familiar with Twitter, 43% were in favour and 46% wished
How US users really feel about Social Media Read More »
Recently leaked stats show sgrowth in Snapchat Stories has halted, while Instagram Stories continues to grow. What is the Story? Snapchat is finding itself at a loss of momentum and learning it's difficult to recruit new talent amidst the recent slump in avenue growth. According to Taylor Lorenz of the Daily Beast, Snapchat’s Snap Map
What the future holds for Snapchat Read More »
Facebook is doubling down on its promise for more meaningful interactions. Now Messenger will apparently assist you not only online, but in real life too. Messenger about to get a whole lot more social Falling in line with Mark Zuckerberg’s endeavour for more intimate interaction, 2018 is looking to be the year of Messenger’s great
Big things on the horizon for Messenger Read More »