Facebook has just rolled out a bunch of new Video Ads updates for brands and Page Admins. Click Play The updates, automated captions and increased reporting and buying options, were announced in a blog post. Facebook says that 80% of users respond negatively when video ads play loudly and automatically, especially in mobile environments. Conversely, […]

Facebook has rolled out an update to its iOS app that lets Page Admins host live video broadcasts. Are we live? The feature works from the Page Manager app. To start live broadcasting, simply tap on the ‘Publish’ button, enter a description of the video, and hit the ‘Live Video’ icon. In the moment Over

Online Circle Digital has just released the 2015 Annual Australian Facebook Performance Report. Through the analysis of 29 different industries and over 2,500 Australian brand accounts, the report ranks the largest and most engaged-with Facebook accounts in Australia, utilising data from January 1st to December 31st 2015. Which brands performed best? The report revels that

Facebook’s recent earnings report surprised no one by confirming that the platform continues to be incredibly rich and popular. One of the more interesting facts: Facebookers now watch 100 million hours of video every day. Look at this This comes as Facebook seriously ups its video credentials this year. In 2015 Facebook doubled its News

The mysterious world Facebook's News Feed has just received an important overhaul: it now delivers content based (in part at least), on what users want to see. Like and Learn Facebook announced the update in a blog post. "The actions people take on Facebook—liking, clicking, commenting or sharing a post—are historically some of the main

Facebook is starting off 2016 with an unsubtle shot across YouTube's bow: enhanced support for 360 and Virtual Reality (VR) video. Big screen Mark Zuckerberg recently posted a video showing how Facebook's engineering wizards have managed to compress the huge 360 video files, so they play seamlessly in the News Feed. Which means no more

Love them or loathe them, Facebook's Reaction emojis aren't going away anytime soon – they've just got a global thumbs up from the social network. Smiley face Reaction emojis allow users to select a variety of emojis when Liking a post. Emotions include laughing, shocked, love, and anger.  The feature was first tested in Spain

Facebook is testing the waters with a new feature that's already being described as a potential Yelp-killer. It goes by the unassuming name of Professional Services. Reviews all round The feature lets users search for a wide range business services in a specific area. For example, you might want to research plumbers in Montreal, or

Facebook continues to court our eyeballs with a new experiment: multiple news feeds on mobile. News flash Now select mobile users will see multiple News Feeds on Facebook's official app, based around different topics and users. The feed works in a similar way to Facebook's Paper app, with featured topics include "Style" and "Travel". Mobile