Instagram continues to be an anomaly in the world of social networks. Its star continues to shine brightly as user numbers explode, while brands can still reach users without shelling out big bucks like they must on Facebook. But as Instagram continues to monetise, how will everyone's favourite platform continue to strike the right balance […]

While our Instagram feeds might be cluttered with photos of lunches and puppies, love still rules the day. The ubiquitous #love was the most popular hashtag on Instagram in 2015. #Warmandfuzzy Instagram revealed the most popular hashtags of the year in a blog post. The love hashtag was used in 800 million posts this year,

At Socialbakers, we studied 18,547 posts made by 642 branded Instagram pages from Australia and New Zealand in October to find the largest, fastest-growing, and most engaging profiles. The results showed that Australian E-commerce, Fashion, and Retail industries dominate the top of the list. They are responsible for posting 46% of all the content published

Christmas might be coming early to marketers with a visual bent. It looks like Instagram is testing multiple-account support – for Android users at least. The more the merrier According to Android Police, select users are now able to manage numerous Instagram accounts from one Android device. The feature is currently live on the 7.12.0 version

With a community of more than 400 million worldwide and around 6 million registered users in Australia, Instagram is one of the largest global mobile ad platforms. Online Circle Digital has just released Australia’s first ever Instagram Performance Report. We have analysed 300 Australian brands and social media Influencers’ accounts across 12 different industries. It

Instagram has just launched Boomerang, a new app that lets you create short looping videos. Back and forth Instagram announced the news in a blog post. “Capture a friend jumping off a diving board, defying physics as she flies back and forth through the air. Transform an ordinary selfie with your friends into a funny

Restaurants, beaches at sunset, the Statue of Liberty: ever wonder where the most popular places to take Instagram snaps are? Now an interactive chart can show you. Snap happy The clever clogs at Busbud have created an interactive map detailing the most popular places to ‘gram in the US and Canada. While all the expected superstars

They say good things come to those who wait. Well, it's been a long time coming but Instagram ads are finally being rolled out globally. Open for business Instagram announced the news in a blog post. "Over the past few months, we’ve been working to make ads on Instagram available to more types of businesses

If you love taking photos but feel constrained by Instagram's square format, you can now give your creativity full flight. Instagram finally supports portrait and landscape photos. Thinking outside the square Instagram announced the news in a blog post. "Square format has been and always will be part of who we are. "That said, the