[SMK] AI & Digital Marketing Capability Transformation
After reviewing how they show info in Search results, Google may grant you better SEO by using structured data. Seat at the table Google polled journalists to see how data presentation in Search impacted their discovery of information. They found that certain tabular modes of display are more practical than others. So, Google has arrived […]
Google tweaks Structured Data for Search display Read More »
By far one of the biggest frustrations in running both AdWords and Facebook ads are the differences in how they measure results. Comparing data between the two is like comparing apples and oranges – at least if you use their default settings. Is there a way to compare the two on an apples and apples
How to Compare AdWords and Facebook Read More »
In the ever-expanding quest for two-factor authentication, Google has launched its own gear for Gmail and other devices. Itty bitty security Google’s thumb-sized authentication keys are meant to compete with leading brands like Yubico, and Google is very proud of their FIDO-compatible Titan Security Keys. Offering one version with Bluetooth support intended for mobile devices
Google enters the game with Hardware Security Keys Read More »
Office aficionados are often proud of macro manipulations that streamline work flows. But not all productivity suites are equal. Now, macros have launched in Google Sheets. How to macro Macros are series’ of actions recorded within an app, that can be replayed when needed. They can speed up your reporting a lot. To record one
Martech Mashup: Macros in Google Sheets Read More »
Instagram's IGTV is struggling to find a foothold with users, as the long-form standalone app expansion proves difficult for 'Grammers to stumble across. Little orange button Since launching in June, IGTV has yet to find its groove, and Instagram is hoping a new carousel in the main feed could be the answer. At the moment,
IGTV Carousel a Graveyard for Old Videos? Read More »
Look out hipsters, new wearable technology is coming your way, and this time it’s got big fashion backing its wacky play. It comes with rewards? Behold a new line of men’s and women’s clothing with patented smart-chip technology embedded within. Meet Tommy Jeans Xplore. So can you answer calls with the touch of a sleeve? Pull
Tommy Hilfiger astounds with “Smart Clothing” Read More »
As the migration from Facebook’s flagship app continues, users are finding new homes on the social network's many other products. Silly human, you can not flee Following Facebook’s less than stellar numbers for Q2, the platform has released stats that indicate users are migrating to Instagram, WhatsApp, and Messenger. Mark Zuckerberg says that of the 2.5
30% of the globe has at least one Facebook App Read More »
Thanks to the latest integration of G Suite with Dropbox last March, Google has a new add-on to make Gmail attachment management easier than ever. Sweet sweet GSuite Ever since the initial launch, Google has been quiet on the next big step – and the new Dropbox/Gmail sync is just step one in the Google Cloud
New Gmail add-on for Dropbox Read More »
Google is all smiles as its number one cloud service hit impressive new numbers with 2 billion users – and half of them are using Google Drive. Save it from anywhere Launching back in 2012, Google Drive has steadily risen in popularity, and now Drive, Team Drives, and Drive File Stream are the premiere file
Google Drive hits 1 Billion Users Read More »
In a bid to make LinkedIn communication more tailoured to individual users, the platofrm is launching new features to make conversations a bit more organised. 6 new improvements LinkedIn has outlined several innovations designed to make exchanges, as they say, “more useful and enjoyable,” and there are a half a dozen additions to be excited
LinkedIn Messaging gets a Face Lift Read More »