[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Facebook

How to make the most of Facebook Collection

Facebook wants in on the e-market rush and make it easier to browse and purchase products through their official app. Facebook shopping In their latest endeavour to drive user product discovery and increase sales, the social media network is pushing Facebook Collection and its trappings to give advertisers and edge. To create a “canvas” to […]

How to make the most of Facebook Collection Read More »

Facebook weathers Legal Liabilities through GDPR

As scrutiny against Facebook continues to build in the shadow of the European Union’s data protection framework, the company’s legal abilities may be on the decline. The storm continues Facebook USA will be taking over data processing for international users instead of Facebook Ireland, in the wake of the European Union’s latest sanctions to update

Facebook weathers Legal Liabilities through GDPR Read More »

Billions of Instagram photos quietly harvested by Facebook

Facebook announced at their last F8 conference that the company has been collecting Instagram photos in order to “enhance the company’s artificial intelligence technology.” Were users aware? Nope. Once more, Facebook has dropped a proverbial bomb, this time on Instagram users, when announcing that 3.5 billion photos have been harvested by the company. Many were

Billions of Instagram photos quietly harvested by Facebook Read More »

Report: Despite everything, Facebook users Habits largely Unchanged

In the wake of the Cambridge Analytica fallout, it appears Facebook users have not made significant changes to their security settings. Change is hard The Wall Street Journal reported that, by and large, Facebook users haven’t actually changed their privacy settings. Facebook's healthy $12 billion revenue postings back up the 'business as usual' vibe. According

Report: Despite everything, Facebook users Habits largely Unchanged Read More »

Facebook Top Tips on Local News Subscription Accelerator

14 US metro news publishers recently gathered in New York to share their best practices and tips using the Facebook Journalism Project. The best ways to read all about it The publishers focused on foundations such as developing performance milestones and revamping company culture to optimise existing markets. Jason Sylva, former marketing executive at the

Facebook Top Tips on Local News Subscription Accelerator Read More »

Facebook Stories and Instagram Boomerang add AR Drawing

Both the Facebook and Instagram apps will soon be launching an augmented reality feature that will allow users to draw on the world around them. Paint the town A feature, accessed via Facebook Camera, will enable Instagram and Facebook users to take advantage of its latest creative tools. AR drawing allows users to virtually scribble

Facebook Stories and Instagram Boomerang add AR Drawing Read More »

Facebook loses to Google in traffic for publishers

New data from analytics company Parse.ly reveals Google has overtaken Facebook in becoming publishers’ most productive source for gaining external views. Changing of the times The latest information, gathered from some 2500 publishers, tells of Facebook’s strong start and gradual decline as 2018 progressed. After starting the year with promising numbers, Facebook has plummeted from

Facebook loses to Google in traffic for publishers Read More »

Facebook Inc. overhauling Instagram API

Facebook has significantly increased data security for the Instagram API, in the hopes of compartmentalising further potential leaks. What’s good for the goose… Instagram’s parent company is significantly limiting available data associated with approval, regarding access to Facebook’s Events, Groups, and Pages APIs plus Facebook Login. According to CTO Mike Schroepfer, “Given the scale and sophistication

Facebook Inc. overhauling Instagram API Read More »